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Jan 2026
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Home/Insights/Retailers/masksheets.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for masksheets.commasksheets.com

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214.5K
Revenue
Jan 26
58.3K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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We curate the most diverse but carefully selected Korean sheet masks from various brands, texture and ingredients. With us, you can become a Korean skincare expert for your own skin.

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masksheets.com Annual Revenue and Growth

masksheets.com's annual sales on its online store amounted to $3.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
masksheets.com revenue by year

masksheets.com's monthly revenueOVER TIME
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Over the past three months, masksheets.com revenue has experienced decline of 2.3%, compared to the preceding three months.

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masksheets.com revenue decline for last six months
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OVERVIEW
In January 2026, masksheets.com, operating in the BEAUTY AND COSMETICS sector, generated $214,510 in online sales, significantly exceeding the industry median of $51,477, with a robust conversion rate of 3.50-4.00%, close to the high benchmark of 4.7%. The average order value (AOV) ranged between $100-125, outperforming the lower AOV of $45 but trailing behind the high of $194. With 58,335 sessions, masksheets.com surpassed the median of 22,631 sessions in its category, yet remained far below the leading competitor, ulta.com, which boasted an impressive 47,691,438 sessions.
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masksheets.com competitors

In January 2026, masksheets.com reported a revenue of $214,510 from 2,055 transactions and 58,335 sessions, with an average order value (AOV) ranging from $100-125 and a conversion rate of 3.50-4.00%. Comparing this to its competitors, oo35mm.com had a revenue of $4,453 with 46 transactions and 946 sessions, an AOV of $75-100, and a higher conversion rate of 4.50-5.00%. stylekorean.com had the highest revenue at $3,426,253, from 23,627 transactions and 920,690 sessions, with an AOV of $125-150 and a lower conversion rate of 2.50-3.00%. ohlolly.com reported a revenue of $33,598 from 672 transactions and 38,361 sessions, with an AOV of $25-50 and a conversion rate of 1.50-2.00%. Soko Glam had a revenue of $808,456 with 11,982 transactions and 331,306 sessions, an AOV of $50-75, and the same conversion rate as masksheets.com. YesStyle had the highest revenue at $9,799,204 from 124,067 transactions and 10,542,774 sessions, an AOV of $75-100, but a lower conversion rate of 1.00-1.50%. Overall, masksheets.com falls in the middle range in terms of revenue and performance metrics compared to its competitors in the online beauty and skincare market.

oo35mm.com screenshot
#1 oo35mm.com
4.5K
Revenue
945.7
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
stylekorean.com screenshot
#2 stylekorean.com
3.4M
Revenue
920.7K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
ohlolly.com screenshot
#3 ohlolly.com
33.6K
Revenue
38.4K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
sokoglam.com screenshot
#4 sokoglam.com
808.5K
Revenue
331.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
yesstyle.com screenshot
#5 yesstyle.com
9.8M
Revenue
10.5M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
masksheets.com vs top market performers
masksheets.com
top retailers
conversion rate vs average order value for masksheets.com and its competitors
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Revenue share by device at masksheets.com

In January large majority of sales on masksheets.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on masksheets.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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masksheets.com channels

Identify top traffic channels that drive growth for masksheets.comand discover how performance of traffic channels has changed over time.

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masksheets.com Google Ads spend

Evaluate masksheets.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masksheets.com devices

Review masksheets.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masksheets.com top markets

Explore masksheets.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masksheets.com country & global rank

Assess the ranking of masksheets.com among other retailers within its primary country and worldwide.

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