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Nov 2025
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Home/Insights/Retailers/maniology.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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247.2K
Revenue
Nov 25
163.2K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Maniology.com is an online platform that offers a range of products related to nail art and stamping techniques. Their inventory includes stamping plates, polishes, nail art accessories, and tools. Customers can find a variety of creative options to enhance their nail designs along with informative tutorials and tips for application on the website.

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maniology.com Annual Revenue and Growth

maniology.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
maniology.com revenue by year

maniology.com's monthly revenueOVER TIME
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Over the past three months, maniology.com revenue has experienced growth of 7.3%, compared to the preceding three months.

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maniology.com revenue growth for last six months
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OVERVIEW
In November 2025, maniology.com generated impressive online sales of $247,210, significantly exceeding the BEAUTY AND COSMETICS median of $52,547, despite ulta.com leading with $145,643,880. The site maintained a conversion rate of 2.50-3.00%, below the category's high of 5.32% and above the low of 1.38%. With an average order value (AOV) between $50-75, maniology’s AOV falls short of the $204 peak yet is competitive against the low of $48. Additionally, the site attracted 163,206 sessions, greatly surpassing the industry median of 19,748 but still lagging behind sephora.com's record of 76,114,809 sessions.
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maniology.com competitors

When comparing maniology.com to its competitors in the nail art industry as of November 2025, several key metrics stand out. maniology.com generated a revenue of $247,210 from 4,317 transactions and 163,206 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In comparison, nailboo.com had a higher revenue of $274,829 but fewer transactions and sessions. clearjellystamper.com had the lowest revenue at $53,481 with 857 transactions and 34,783 sessions. twinkledt.com had a lower revenue at $36,551 but a higher AOV and conversion rate. ilnp.com stood out with the highest revenue at $646,009, while orlybeauty.com had a lower revenue but a higher AOV. Overall, maniology.com performed competitively in terms of revenue, transactions, sessions, AOV, and conversion rate compared to its key competitors in the nail art market.

clearjellystamper.com screenshot
#1 clearjellystamper.com
53.5K
Revenue
34.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
nailboo.com screenshot
#2 nailboo.com
274.8K
Revenue
147.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
twinkledt.com screenshot
#3 twinkledt.com
36.6K
Revenue
13.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
ilnp.com screenshot
#4 ilnp.com
646K
Revenue
471.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
orlybeauty.com screenshot
#5 orlybeauty.com
172.3K
Revenue
144.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
maniology.com vs top market performers
maniology.com
top retailers
conversion rate vs average order value for maniology.com and its competitors
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Revenue share by device at maniology.com

In November large majority of sales on maniology.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on maniology.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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maniology.com channels

Identify top traffic channels that drive growth for maniology.comand discover how performance of traffic channels has changed over time.

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maniology.com Google Ads spend

Evaluate maniology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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maniology.com devices

Review maniology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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maniology.com top markets

Explore maniology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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maniology.com country & global rank

Assess the ranking of maniology.com among other retailers within its primary country and worldwide.

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