Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
Home/Insights/Retailers/maisonette.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for maisonette.commaisonette.com

Start benchmarking for free
Sign in with GoogleSign up with Google
2.2M
Revenue
May 26
464.5K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$225-250
AOV
May 26
Loading...

Maisonette.com is an online platform offering a wide selection of curated childrens products from various brands. Their catalog includes clothing, toys, accessories, and home decor items for kids aged from newborns to 12 years old. The website aims to provide parents with a convenient source to shop for quality and stylish items for their children.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

maisonette.com Annual Revenue and Growth

maisonette.com's annual sales on its online store amounted to $35.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$35.8M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
maisonette.com revenue by year

maisonette.com's monthly revenueOVER TIME
View real-time data

Over the past three months, maisonette.com revenue has experienced decline of 31%, compared to the preceding three months.

View real-time data
maisonette.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, maisonette.com generated $2,187,953 in online sales, significantly outperforming the FASHION AND APPAREL median of $74,720, though far behind the category leader, shein.com, with $869,380,784. Its conversion rate ranged from 1.50-2.00%, lower than the high benchmark of 3.18% but above the low of 0.72%. The average order value (AOV) was $225-250, below the high of $405 and above the low of $80. With 464,496 sessions, maisonette.com greatly surpassed the median of 29,212, though it remained distant from shein.com’s remarkable 309,473,559 sessions.
Read more

maisonette.com competitors

In May 2026, maisonette.com generated $2,187,953 in revenue from 8,812 transactions over 464,496 sessions, yielding an average order value (AOV) of $225-250 and a conversion rate of 1.50-2.00%. In comparison, janieandjack.com achieved a revenue of $1,965,768 with significantly higher transactions (23,821) despite a lower AOV of $75-100 and a conversion rate of 3.00-3.50%. childrensalon.com reported $1,919,818 in revenue, similar to maisonette.com, but had a larger number of sessions (489,407) and an equivalent conversion rate. competitor kidkraft.com surpassed maisonette.com in revenue with $1,487,917, yet its AOV was notably higher at $425-450, reflecting a different market segment. shopposhtots.com and thetot.com lagged behind with revenues of $57,398 and $29,102, respectively, highlighting maisonette.com's stronger position within its niche.

thetot.com screenshot
#1 thetot.com
29.1K
Revenue
3.9K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
kidkraft.com screenshot
#2 kidkraft.com
1.5M
Revenue
198.5K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
shopposhtots.com screenshot
#3 shopposhtots.com
57.4K
Revenue
11.4K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
janieandjack.com screenshot
#4 janieandjack.com
2M
Revenue
757.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
childrensalon.com screenshot
#5 childrensalon.com
1.9M
Revenue
489.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
maisonette.com vs top market performers
maisonette.com
top retailers
conversion rate vs average order value for maisonette.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at maisonette.com

In May large majority of sales on maisonette.com, 94% was finalized on desktop devices, with 6.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on maisonette.com, 94% was finalized on desktop devices, with 6.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries maisonette.com operates in

maisonette.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

maisonette.com channels

Identify top traffic channels that drive growth for maisonette.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

maisonette.com Google Ads spend

Evaluate maisonette.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

maisonette.com devices

Review maisonette.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

maisonette.com top markets

Explore maisonette.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

maisonette.com country & global rank

Assess the ranking of maisonette.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard