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Jun 2026
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Home/Insights/Retailers/lovehoney.eu
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for lovehoney.eulovehoney.eu

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247.9K
Revenue
Jun 26
228K
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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Lovehoney.eu is an e-commerce website offering a wide array of adult products and toys for customers in Europe. They sell a diverse range of products, including lingerie, sex toys, bondage gear, intimate essentials, and vibrators. The site provides discreet shipping and a 1-year satisfaction guarantee on their products.

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lovehoney.eu Annual Revenue and Growth

lovehoney.eu's annual sales on its online store amounted to $2.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.8M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
lovehoney.eu revenue by year

lovehoney.eu's monthly revenueOVER TIME
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Over the past three months, lovehoney.eu revenue has experienced decline of 14%, compared to the preceding three months.

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lovehoney.eu revenue decline for last six months
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OVERVIEW
In June 2026, lovehoney.eu generated $247,907 in revenue with a conversion rate of 1.00-1.50%, significantly higher than the ADULT industry median of $50,036. The site's average order value (AOV) ranged from $100-125, compared to a high of $381 in the industry. With 228,006 sessions, lovehoney.eu surpassed the median ADULT sessions of 21,399 but lagged behind the leading store, lovense.com, which earned $14,929,075. Overall, lovehoney.eu's performance metrics illustrate its competitive presence in the ADULT market, though there remains room for improvement in both conversion and AOV relative to industry benchmarks.
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lovehoney.eu competitors

In June 2026, lovehoney.eu reported revenue of $247,907 from 2,391 transactions across 228,006 sessions, achieving an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. In comparison, lovehoney.co.uk dominated the market with $7,822,799 in revenue, 130,610 transactions, and 3,086,269 sessions, while maintaining a higher AOV of $50-75 and a robust conversion rate of 4.00-4.50%. Similarly, lovehoney.com generated $2,387,211 from 39,559 transactions across 1,369,027 sessions, with an AOV of $50-75 and a conversion rate of 2.50-3.00%. Other competitors, such as skinnydiplondon.com and pinkcherry.com, reported $364,855 and $1,934,424 in revenue respectively, with AOVs lower than lovehoney.eu, illustrating that lovehoney.eu operates within a premium segment compared to its peers.

lovehoney.co.uk screenshot
#1 lovehoney.co.uk
7.8M
Revenue
3.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
lovehoney.ca screenshot
#2 lovehoney.ca
254.7K
Revenue
184.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
lovehoney.com.au screenshot
#3 lovehoney.com.au
649.6K
Revenue
798.2K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
skinnydiplondon.com screenshot
#4 skinnydiplondon.com
364.9K
Revenue
533.1K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
amorana.ch screenshot
#5 amorana.ch
408.7K
Revenue
164K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
lovehoney.eu vs top market performers
lovehoney.eu
top retailers
conversion rate vs average order value for lovehoney.eu and its competitors
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Revenue share by device at lovehoney.eu

In June large majority of sales on lovehoney.eu, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In June large majority of sales on lovehoney.eu, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
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lovehoney.eu channels

Identify top traffic channels that drive growth for lovehoney.euand discover how performance of traffic channels has changed over time.

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lovehoney.eu Google Ads spend

Evaluate lovehoney.eu's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lovehoney.eu devices

Review lovehoney.eu's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lovehoney.eu top markets

Explore lovehoney.eu's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lovehoney.eu country & global rank

Assess the ranking of lovehoney.eu among other retailers within its primary country and worldwide.

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