Nov 2024

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TRANSACTION INTELLIGENCE - NOV 2024 GLOBALLY

lovehoney.eu

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425.9K

Revenue

250.8K

Sessions

2.0-2.5%

Conversion rate

$75-100

Average order value

Online only revenue for lovehoney.eu, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: IRELAND
Website category: ADULT
D2C

Lovehoney.eu is an e-commerce website offering a wide array of adult products and toys for customers in Europe. They sell a diverse range of products, including lingerie, sex toys, bondage gear, intimate essentials, and vibrators. The site provides discreet shipping and a 1-year satisfaction guarantee on their products.

lovehoney.eu’s revenueOVER TIME
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Over the past three months, lovehoney.eu revenue has experienced growth of 6.7%, compared to the preceding three months.

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lovehoney.eu revenue growth for last six months

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OVERVIEW

lovehoney.eu's November 2024 performance metrics in the ADULT industry: online sales revenue of $425,932, conversion rate of 2.00-2.50%, AOV of $75-100, and 250,763 sessions. Compared to industry benchmarks, revenue exceeds median by $372,253, conversion rate is lower than 3.66%, AOV is below $572, and sessions are higher than the median of 22,205. Top performer in revenue is eis.de with $12,148,238, while highest sessions come from naughtyamerica.com at 6,459,899. Overall, lovehoney.eu demonstrates solid performance in revenue and sessions, with room for improvement in conversion rate and AOV.

lovehoney.eu competitors

lovehoney.eu lags behind its competitors in terms of revenue, with only €425,932 compared to lovehoney.co.uk's impressive €10,093,054. In terms of transactions, lovehoney.eu also falls short with 5,125 compared to lovehoney.com's 62,488. However, lovehoney.eu boasts a higher average order value (AOV) in the range of €75-€100, putting it on par with loverstores.com and lovehoney.co.uk. Conversion rate wise, lovehoney.eu sits in the middle at 2.00-2.50%, behind loverstores.com and lovehoney.co.uk but ahead of pinkcherry.com. Overall, while lovehoney.eu may not have the highest revenue or transaction numbers, its AOV and conversion rate demonstrate a loyal customer base willing to spend more per purchase, showcasing its potential for growth and profitability.

#1 lovehoney.co.uk

10.1M

Revenue

3.1M

Sessions

5.0-5.5%

Conv. rate

$50-75

AOV

#2 lovehoney.com

3.2M

Revenue

1.5M

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#3 skinnydiplondon.com

505.3K

Revenue

470K

Sessions

2.5-3.0%

Conv. rate

$25-50

AOV

#4 pinkcherry.com

2.9M

Revenue

1.3M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#5 loversstores.com

611.5K

Revenue

254.3K

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

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TOP MARKET PERFORMERSby revenue

lovehoney.eu vs top market performers

lovehoney.eu

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lovehoney.eu channels

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lovehoney.eu Google Ads spend

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lovehoney.eu devices

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lovehoney.eu top markets

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