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Jan 2025
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Home/Insights/Retailers/lovehoney.co.uk
TRANSACTION INTELLIGENCE - JAN 2025 GLOBALLY

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7.1M
Revenue
3.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
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Lovehoney.co.uk is an online retailer offering a wide range of products that cater to various areas of sexual wellness. The website features an extensive collection of adult toys, lingerie, sexual health products, and bondage gear. They strive to provide a discreet and inclusive shopping experience for customers.

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lovehoney.co.uk's revenueOVER TIME
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Over the past three months, lovehoney.co.uk revenue has experienced growth of 7.8%, compared to the preceding three months.

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lovehoney.co.uk revenue growth for last six months
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OVERVIEW
In January 2025, lovehoney.co.uk, an e-commerce and shopping site, generated $7,138,884 in online sales revenue, with a conversion rate of 3.50-4.00% and an average order value (AOV) of $50-75. The site had a total of 3,172,593 sessions. Compared to the e-commerce and shopping industry, lovehoney.co.uk falls below the highest revenue earner, qvc.com, but maintains a competitive conversion rate and AOV. Despite the high number of sessions, lovehoney.co.uk's revenue and AOV are relatively moderate, suggesting potential for growth in these areas to increase profitability.
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lovehoney.co.uk competitors

When comparing lovehoney.co.uk to its competitors in the adult toy industry, lovehoney.co.uk stands out with the highest revenue of £7,138,884 and the highest number of transactions at 117,096 in January 2025. However, in terms of sessions, lovehoney.co.uk falls behind lovehoney.com with 3,172,593 sessions compared to 1,466,819 sessions on lovehoney.com. lovehoney.co.uk has a moderate average order value (AOV) in the range of £50-75, while sinful.co.uk boasts the highest AOV at £200-225. lovehoney.co.uk also has a competitive conversion rate of 3.50-4.00%, falling slightly below pulseandcocktails.co.uk with a conversion rate of 3.00-3.50%. Overall, lovehoney.co.uk maintains its position as a market leader in terms of revenue and transactions, but could focus on increasing website traffic and improving conversion rates to stay ahead of its competitors.

#1 lovehoney.com
2.3M
Revenue
1.5M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
#2 sinful.co.uk
438.2K
Revenue
229.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
#3 pulseandcocktails.co.uk
63.9K
Revenue
50.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 lovehoney.eu
258.1K
Revenue
231.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 easytoys.uk
55.4K
Revenue
37K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
lovehoney.co.uk vs top market performers
lovehoney.co.uk
top retailers
conversion rate vs average order value for lovehoney.co.uk and its competitors
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lovehoney.co.uk channels

Identify top traffic channels that drive growth for lovehoney.co.ukand discover how performance of traffic channels has changed over time.

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lovehoney.co.uk Google Ads spend

Evaluate lovehoney.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lovehoney.co.uk devices

Review lovehoney.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lovehoney.co.uk top markets

Explore lovehoney.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lovehoney.co.uk country & global rank

Assess the ranking of lovehoney.co.uk among other retailers within its primary country and worldwide.

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