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Home/Insights/Retailers/light11.de

TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

light11.de

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478.2K

Revenue

Oct 25

69.1K

Sessions

Oct 25

1.0-1.5%

Conv. rate

Oct 25

$500-600

AOV

Oct 25

Main country of store: GERMANY
Website category: HOME AND GARDEN

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light11.de's monthly revenueOVER TIME
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Over the past three months, light11.de revenue has experienced decline of 21%, compared to the preceding three months.

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light11.de revenue decline for last six months

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OVERVIEW

In October 2025, light11.de, operating in the home and garden sector, generated $478,241 in online sales, significantly exceeding the median revenue of $117,921. With a conversion rate between 1.00-1.50%, it remains below the high industry benchmark of 3.47%. The average order value (AOV) ranged from $550-575, below the sector high of $676. The site recorded 69,093 sessions, markedly higher than the median of 30,856 but dwarfed by homedepot.com’s 152,722,965 sessions, which remains the industry's largest online store. Overall, light11.de shows solid performance while highlighting areas for growth compared to competitors.

light11.de competitors

In October 2025, light11.de had a revenue of 478,241 with 850 transactions and 69,093 sessions, boasting an average order value (AOV) range of 550-575 and a conversion rate of 1.00-1.50. Compared to its competitors, prediger.de had higher revenue at 608,284 but a similar conversion rate of 1.50-2.00. lampenwelt.de significantly outperformed with revenue of 8,436,856, 37,501 transactions, and 1,714,080 sessions, despite a lower AOV of 200-225. beleuchtungdirekt.de had lower revenue at 263,328 but a higher conversion rate of 2.00-2.50. click-licht.de and lampenundleuchten.de had lower revenues than light11.de, with click-licht.de having the lowest at 57,409 but a similar conversion rate of 1.50-2.00, while lampenundleuchten.de had a higher conversion rate at 6.50-7.00. Overall, light11.de falls in the middle range among its competitors in terms of revenue, transactions, and conversion rate.

#1 prediger.de

608.3K

Revenue

92.7K

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#2 lampenwelt.de

8.4M

Revenue

1.7M

Sessions

2.0-2.5%

Conv. rate

$200-225

AOV

#3 beleuchtungdirekt.de

263.3K

Revenue

170K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#4 click-licht.de

57.4K

Revenue

20.5K

Sessions

1.5-2.0%

Conv. rate

$150-175

AOV

#5 lampenundleuchten.de

1.7M

Revenue

140K

Sessions

6.5-7.0%

Conv. rate

$175-200

AOV

light11.de vs top market performers

light11.de

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Revenue share by device at light11.de

In October large majority of sales on light11.de, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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light11.de channels

Identify top traffic channels that drive growth for light11.deand discover how performance of traffic channels has changed over time.

light11.de Google Ads spend

Evaluate light11.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

light11.de devices

Review light11.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

light11.de top markets

Explore light11.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.