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Oct 2025
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Home/Insights/Retailers/gluehbirne.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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267.8K
Revenue
Oct 25
120.7K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

LED, Leuchtmittel, Lampen, Leuchten, Glühbirnen, Halogen, Sparlampen, Leuchtstoffröhren, Smart LED. Alle Leuchtmittel & Lampen auf Lager.

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gluehbirne.de Annual Revenue and Growth

gluehbirne.de's annual sales on its online store amounted to $4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
gluehbirne.de revenue by year

gluehbirne.de's monthly revenueOVER TIME
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Over the past three months, gluehbirne.de revenue has experienced growth of 25%, compared to the preceding three months.

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gluehbirne.de revenue growth for last six months
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OVERVIEW
In October 2025, gluehbirne.de generated $267,782 in online sales, significantly surpassing the home_and_garden industry median of $117,921. With a conversion rate between 2.00-2.50%, it remains competitive, although below the industry high of 3.47%. The average order value (AOV) ranged from $100-125, falling short of the high benchmark of $676. The site recorded 120,661 sessions, notably higher than the median of 30,856 but dwarfed by the industry leader, homedepot.com, which had 152,722,965 sessions. Overall, gluehbirne.de demonstrates strong performance in revenue and engagement, with opportunities to improve conversion and AOV metrics.
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gluehbirne.de competitors

In October 2025, gluehbirne.de performed competitively against its peers in the lighting industry. While gluehbirne.de generated a revenue of €267,782 with 2,540 transactions and 120,661 sessions, its closest competitor beleuchtung-mit-led.de outperformed it slightly with a revenue of €269,422 from 2,198 transactions and 93,149 sessions. However, gluehbirne.de had a higher average order value (AOV) range of €100-125 compared to beleuchtung-mit-led.de's AOV range of €100-125. On the other hand, light11.de emerged as a standout performer with a significantly higher revenue of €478,241 from 850 transactions and 69,093 sessions, although it had a lower conversion rate. Overall, gluehbirne.de held its ground among competitors in terms of revenue and conversion rate, showcasing its strength in the market.

beleuchtungdirekt.de screenshot
#1 beleuchtungdirekt.de
263.3K
Revenue
170K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
led-centrum.de screenshot
#2 led-centrum.de
133K
Revenue
39.9K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
led-homeshop.de screenshot
#3 led-homeshop.de
22.2K
Revenue
7.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
beleuchtung-mit-led.de screenshot
#4 beleuchtung-mit-led.de
269.4K
Revenue
93.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
light11.de screenshot
#5 light11.de
478.2K
Revenue
69.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
gluehbirne.de vs top market performers
gluehbirne.de
top retailers
conversion rate vs average order value for gluehbirne.de and its competitors
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Revenue share by device at gluehbirne.de

In October large majority of sales on gluehbirne.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on gluehbirne.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gluehbirne.de channels

Identify top traffic channels that drive growth for gluehbirne.deand discover how performance of traffic channels has changed over time.

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gluehbirne.de Google Ads spend

Evaluate gluehbirne.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gluehbirne.de devices

Review gluehbirne.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gluehbirne.de top markets

Explore gluehbirne.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gluehbirne.de country & global rank

Assess the ranking of gluehbirne.de among other retailers within its primary country and worldwide.

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