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Jul 2025

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Home/Insights/Retailers/gluehbirne.de

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

gluehbirne.de

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231.9K

Revenue

95.5K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

Main country of store: GERMANY
Website category: HOME AND GARDEN

LED, Leuchtmittel, Lampen, Leuchten, Glühbirnen, Halogen, Sparlampen, Leuchtstoffröhren, Smart LED. Alle Leuchtmittel & Lampen auf Lager.

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gluehbirne.de's revenueOVER TIME
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Over the past three months, gluehbirne.de revenue has experienced decline of 29%, compared to the preceding three months.

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gluehbirne.de revenue decline for last six months

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OVERVIEW

In July 2025, gluehbirne.de, in the HOME AND GARDEN industry, achieved a revenue of $231,888 for online sales with a conversion rate of 2.00-2.50% and an average order value (AOV) of $100-125. With 95,485 sessions, it falls above the median sessions of 36,567 for the category. However, compared to homedepot.com, the largest online store with a revenue of $1,339,846,577, gluehbirne.de has room for growth. Additionally, while its AOV is not the highest ($673) or the lowest ($93) in the category, its conversion rate could be improved towards the high of 3.28%.

gluehbirne.de competitors

In July 2025, gluehbirne.de stands out with a revenue of €231,888, generated from 2,211 transactions and 95,485 sessions, with an Average Order Value (AOV) of €100-125 and a conversion rate of 2.00-2.50%. Compared to its competitors, gluehbirne.de performs better in revenue and sessions than beleuchtungdirekt.de, which had a revenue of €168,222 from 2,376 transactions and 94,076 sessions, with a lower AOV of €50-75 but a slightly higher conversion rate of 2.50-3.00%. led-centrum.de lags behind with revenue of €114,856 from 797 transactions and 38,255 sessions, but boasts a higher AOV of €125-150. led-homeshop.de and beleuchtung-mit-led.de both have lower revenue and sessions compared to gluehbirne.de, while light11.de surpasses all competitors with a significantly higher revenue of €520,265, despite fewer transactions and sessions, thanks to an impressive AOV of €550-575.

#1 beleuchtungdirekt.de

168.2K

Revenue

94.1K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 led-centrum.de

114.9K

Revenue

38.3K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#3 led-homeshop.de

8.1K

Revenue

5.1K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#4 beleuchtung-mit-led.de

168K

Revenue

59.6K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#5 light11.de

520.3K

Revenue

69.3K

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

gluehbirne.de vs top market performers

gluehbirne.de

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Revenue share by device at gluehbirne.de

In July large majority of sales on gluehbirne.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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gluehbirne.de channels

Identify top traffic channels that drive growth for gluehbirne.deand discover how performance of traffic channels has changed over time.

gluehbirne.de Google Ads spend

Evaluate gluehbirne.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

gluehbirne.de devices

Review gluehbirne.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

gluehbirne.de top markets

Explore gluehbirne.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.