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Dec 2025
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Home/Insights/Retailers/gluehbirne.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for gluehbirne.degluehbirne.de

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329.7K
Revenue
Dec 25
138.8K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

LED, Leuchtmittel, Lampen, Leuchten, Glühbirnen, Halogen, Sparlampen, Leuchtstoffröhren, Smart LED. Alle Leuchtmittel & Lampen auf Lager.

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gluehbirne.de Annual Revenue and Growth

gluehbirne.de's annual sales on its online store amounted to $4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
gluehbirne.de revenue by year

gluehbirne.de's monthly revenueOVER TIME
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Over the past three months, gluehbirne.de revenue has experienced growth of 21%, compared to the preceding three months.

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gluehbirne.de revenue growth for last six months
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OVERVIEW
In December 2025, gluehbirne.de, operating in the home and garden sector, generated $329,736 in online sales, significantly exceeding the median revenue of $114,229. The site's conversion rate ranged from 2.00-2.50%, falling short of the industry's high benchmark of 3.32%. With an average order value (AOV) between $100-125, gluehbirne.de remains competitive against a high AOV of $667 in the category. The site recorded 138,767 sessions, substantially higher than the median of 33,723, but still trailing behind the leading competitor, homedepot.com, which boasts an impressive 141,891,489 sessions.
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gluehbirne.de competitors

In December 2025, gluehbirne.de generated a revenue of $329,736 with 3,127 transactions and 138,767 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, we see that beleuchtung-direkt.de had a slightly lower revenue of $315,926, but higher transactions and sessions at 4,952 and 219,962 respectively, with a lower AOV of $50-$75. led-homeshop.de had the lowest revenue of $21,672, but the highest conversion rate of 3.00-3.50% with fewer transactions and sessions. gluehbirne.de's AOV and conversion rate were on par with beleuchtung-mit-led.de, which had a revenue of $342,189. However, light11.de outperformed all competitors with a revenue of $662,678, a high AOV of $500-$525, but a lower conversion rate of 1.00-1.50%.

beleuchtungdirekt.de screenshot
#1 beleuchtungdirekt.de
315.9K
Revenue
220K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
led-centrum.de screenshot
#2 led-centrum.de
143.2K
Revenue
58.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
led-homeshop.de screenshot
#3 led-homeshop.de
21.7K
Revenue
8.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
beleuchtung-mit-led.de screenshot
#4 beleuchtung-mit-led.de
342.2K
Revenue
118.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
light11.de screenshot
#5 light11.de
662.7K
Revenue
104.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
gluehbirne.de vs top market performers
gluehbirne.de
top retailers
conversion rate vs average order value for gluehbirne.de and its competitors
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Revenue share by device at gluehbirne.de

In December large majority of sales on gluehbirne.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on gluehbirne.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gluehbirne.de channels

Identify top traffic channels that drive growth for gluehbirne.deand discover how performance of traffic channels has changed over time.

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gluehbirne.de Google Ads spend

Evaluate gluehbirne.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gluehbirne.de devices

Review gluehbirne.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gluehbirne.de top markets

Explore gluehbirne.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gluehbirne.de country & global rank

Assess the ranking of gluehbirne.de among other retailers within its primary country and worldwide.

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