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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for smow.desmow.de

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1.5M
Revenue
Nov 25
183.7K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$600-700
AOV
Nov 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Hochwertige Designermöbel und Accessoires für Büro und zu Hause. Vieles sofort lieferbar. Designermöbel von Vitra, USM Haller, Cassina, Thonet, Moormann...

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smow.de's monthly revenueOVER TIME
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Over the past three months, smow.de revenue has experienced growth of 1.8%, compared to the preceding three months.

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smow.de revenue growth for last six months
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OVERVIEW
In November 2025, smow.de generated $1,527,520 in online sales, significantly surpassing the home_and_garden median of $122,040, though still trailing the leading retailer, homedepot.com, at $1,609,249,476. The site achieved a conversion rate between 1.00-1.50%, below the industry high of 3.53% but above the low of 0.73%. smow.de's average order value (AOV) ranged from $675-700, aligning closely with the high AOV of $672 in the sector, while its 183,741 sessions far exceeded the median of 32,500 but were dwarfed by homedepot.com's 171,906,089 sessions.
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smow.de competitors

In November 2025, smow.de reported a revenue of 1,527,520 with 2,209 transactions and 183,741 sessions, boasting an average order value (AOV) of 675-700 and a conversion rate of 1.00-1.50. When compared to its competitors, smow.de falls behind in revenue compared to connox.de, which generated 3,560,982 in revenue with 16,242 transactions and 895,573 sessions. However, smow.de outperforms design-bestseller.de in terms of AOV, with a higher range of 675-700 compared to 325-350. Additionally, smow.de and cairo.de share a similar AOV range, but smow.de surpasses cairo.de in transactions and sessions. Overall, while smow.de may not be the top performer in revenue compared to its competitors, its solid AOV and conversion rate put it in a competitive position within the market.

einrichten-design.de screenshot
#1 einrichten-design.de
540.2K
Revenue
95.3K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
design-bestseller.de screenshot
#2 design-bestseller.de
759K
Revenue
187.1K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
cairo.de screenshot
#3 cairo.de
784K
Revenue
158.9K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
ambientedirect.com screenshot
#4 ambientedirect.com
933.4K
Revenue
297.1K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
connox.de screenshot
#5 connox.de
3.6M
Revenue
895.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
smow.de vs top market performers
smow.de
top retailers
conversion rate vs average order value for smow.de and its competitors
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Revenue share by device at smow.de

In November large majority of sales on smow.de, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on smow.de, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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smow.de channels

Identify top traffic channels that drive growth for smow.deand discover how performance of traffic channels has changed over time.

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smow.de Google Ads spend

Evaluate smow.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smow.de devices

Review smow.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smow.de top markets

Explore smow.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smow.de country & global rank

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