Aug 2024

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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

laprairie.com

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685.9K

Revenue

154K

Sessions

1.5-2.0%

Conversion rate

$275-300

Average order value

Online only revenue for laprairie.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Laprairie.com is a website that offers high-end, luxury skincare and beauty products. They specialize in selling an extensive range of premium beauty items, such as creams, serums, cleansers, and makeup. The site provides a seamless shopping experience and features detailed product information for customer convenience.

laprairie.com’s revenueOVER TIME
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Over the past three months, laprairie.com revenue has experienced decline of 2.5%, compared to the preceding three months.

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laprairie.com revenue decline for last six months

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OVERVIEW

In August 2024, laprairie.com, a BEAUTY AND COSMETICS website, achieved a revenue of $685,933 with a conversion rate of 1.50-2.00% and an AOV of $275-300. The website recorded 154,015 sessions, which is higher than the median of 24,118 in the industry. Despite not having the highest metrics in the industry, laprairie.com performed well in online sales compared to competitors like ulta.com and sephora.com, which had significantly higher revenue and sessions. However, the website has room for improvement in increasing its conversion rate and AOV to reach higher levels of success in the BEAUTY AND COSMETICS market.

laprairie.com competitors

When comparing laprairie.com to its competitors, such as caretobeauty.com and savorbeauty.com, it is clear that laprairie.com lags behind in terms of revenue, transactions, and sessions. caretobeauty.com leads the pack with a revenue of $2,029,545, 32,539 transactions, and 1,163,940 sessions, while savorbeauty.com follows with $114,455 in revenue, 687 transactions, and 18,991 sessions. In contrast, laprairie.com generated $685,933 in revenue, 2,471 transactions, and 154,015 sessions. However, laprairie.com excels in average order value (AOV) with a range of $275-$300, whereas caretobeauty.com and savorbeauty.com have lower AOV ranges of $50-$75 and $150-$175, respectively. Additionally, laprairie.com falls slightly behind in conversion rate with a range of 1.50-2.00%, while savorbeauty.com leads with a conversion rate range of 3.50-4.00%.

#1 savorbeauty.com

114.5K

Revenue

19K

Sessions

3.5-4.0%

Conv. rate

$150-175

AOV

#2 caretobeauty.com

Revenue

1.2M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

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laprairie.com vs top market performers

laprairie.com

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laprairie.com channels

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laprairie.com Google Ads spend

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laprairie.com devices

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laprairie.com top markets

Explore laprairie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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