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Jan 2026
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Home/Insights/Retailers/kolcraft.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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40.2K
Revenue
Jan 26
13.7K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Kolcraft.com is a website that offers a wide range of baby gear and products, such as strollers, high chairs, bassinets, nursery furniture, and outdoor playsets. Their inventory also includes sleep accessories, crib mattresses, and juvenile bedding options. The website provides detailed product information, safety guidelines, and customer support for potential buyers.

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kolcraft.com Annual Revenue and Growth

kolcraft.com's annual sales on its online store amounted to $739.7K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$739.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
kolcraft.com revenue by year

kolcraft.com's monthly revenueOVER TIME
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Over the past three months, kolcraft.com revenue has experienced decline of 55%, compared to the preceding three months.

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kolcraft.com revenue decline for last six months
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OVERVIEW
In January 2026, kolcraft.com generated $40,206 in online sales, falling short of the CHILDCARE median of $48,736, while its conversion rate ranged from 2.50% to 3.00%, below the high benchmark of 4.38%. The average order value (AOV) was $100-125, significantly lower than the industry high of $253, with 13,694 sessions, markedly fewer than the median of 23,389 sessions in the sector. Comparatively, babylist.com dominated with $90,155,180 in revenue and over 17 million sessions, highlighting kolcraft's room for growth in this competitive landscape.
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kolcraft.com competitors

In January 2026, kolcraft.com reported a revenue of $40,206 with 367 transactions and 13,694 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. Compared to its competitors, naturepedic.com stands out with a revenue of $1,479,220, 3,004 transactions, and 280,106 sessions, offering an AOV of $475-500 but a lower conversion rate of 1.00-1.50%. sealy.com follows with $901,904 in revenue, 937 transactions, and 465,464 sessions, featuring a high AOV of $950-975 but a lower conversion rate of 0.00-0.50%. caterkids.com and ababy.com show similar revenue metrics to kolcraft.com, while bambibaby.com leads with $967,277 in revenue, 2,721 transactions, and 143,979 sessions, providing an AOV of $350-375 and a conversion rate of 1.50-2.00%.

naturepedic.com screenshot
#1 naturepedic.com
1.5M
Revenue
280.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
sealy.com screenshot
#2 sealy.com
901.9K
Revenue
465.5K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
caterkids.com screenshot
#3 caterkids.com
32.1K
Revenue
9.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
ababy.com screenshot
#4 ababy.com
28.1K
Revenue
16.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
bambibaby.com screenshot
#5 bambibaby.com
967.3K
Revenue
144K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
kolcraft.com vs top market performers
kolcraft.com
top retailers
conversion rate vs average order value for kolcraft.com and its competitors
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Revenue share by device at kolcraft.com

In January large majority of sales on kolcraft.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In January large majority of sales on kolcraft.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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kolcraft.com channels

Identify top traffic channels that drive growth for kolcraft.comand discover how performance of traffic channels has changed over time.

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kolcraft.com Google Ads spend

Evaluate kolcraft.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kolcraft.com devices

Review kolcraft.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kolcraft.com top markets

Explore kolcraft.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kolcraft.com country & global rank

Assess the ranking of kolcraft.com among other retailers within its primary country and worldwide.

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