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Sep 2025
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Home/Insights/Retailers/humnutrition.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for humnutrition.comhumnutrition.com

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360.3K
Revenue
Sep 25
406.1K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Humnutrition.com is an online platform offering a wide range of nutritional supplements and personalized vitamin recommendations. Their assortment includes vitamins, minerals, probiotics, and other health-focused products. The website serves as a one-stop destination for exploring and purchasing nutritional offerings, designed to support various wellbeing needs and goals.

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humnutrition.com Annual Revenue and Growth

humnutrition.com's annual sales on its online store amounted to $5.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
humnutrition.com revenue by year

humnutrition.com's monthly revenueOVER TIME
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Over the past three months, humnutrition.com revenue has experienced decline of 17%, compared to the preceding three months.

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humnutrition.com revenue decline for last six months
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OVERVIEW
In September 2025, humnutrition.com, operating in the BEAUTY AND COSMETICS industry, generated $360,318 in online sales, significantly outperforming the median revenue of $40,540; it recorded a conversion rate between 1.00-1.50%, which is above the low end of the sector's range (1.08%) but below the high (4.54%); its average order value (AOV) ranged from $75-100, falling short of the high AOV of $203 but above the low of $47; with 406,149 sessions, humnutrition.com eclipsed the median of 18,928, though it remains far behind the highest session count of 45,764,193 from sephora.com.
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humnutrition.com competitors

In September 2025, humnutrition.com had a revenue of $360,318 with 4,134 transactions and 406,149 sessions. Their average order value (AOV) ranged between $75-100, and their conversion rate was between 1.00-1.50%. Compared to its competitors, humnutrition.com falls behind in terms of revenue when compared to drruscio.com and fitonapp.com, which had revenues of $740,671 and $774,226, respectively. However, humnutrition.com had a higher conversion rate than artofskincare.com and intimaterose.com, which had conversion rates of 3.50-4.00% and 0.50-1.00%, respectively. Despite the lower revenue compared to some competitors, humnutrition.com's strong conversion rate indicates a solid level of engagement and potential for growth in the future.

artofskincare.com screenshot
#1 artofskincare.com
202.4K
Revenue
41.8K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
drruscio.com screenshot
#2 drruscio.com
740.7K
Revenue
304.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
fitonapp.com screenshot
#3 fitonapp.com
774.2K
Revenue
371K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
intimaterose.com screenshot
#4 intimaterose.com
154.5K
Revenue
183.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
hollandandbarrett.com screenshot
#5 hollandandbarrett.com
17.6M
Revenue
6.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
humnutrition.com vs top market performers
humnutrition.com
top retailers
conversion rate vs average order value for humnutrition.com and its competitors
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Revenue share by device at humnutrition.com

In September large majority of sales on humnutrition.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In September large majority of sales on humnutrition.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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humnutrition.com channels

Identify top traffic channels that drive growth for humnutrition.comand discover how performance of traffic channels has changed over time.

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humnutrition.com Google Ads spend

Evaluate humnutrition.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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humnutrition.com devices

Review humnutrition.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humnutrition.com top markets

Explore humnutrition.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humnutrition.com country & global rank

Assess the ranking of humnutrition.com among other retailers within its primary country and worldwide.

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