hue.com
"HUE has evolved into the number one brand in casual legwear and a leader in sleepwear. Browse and shop for the latest in fashion now!"
GRIPS CUSTOMERS & RESEARCH PARTNERS
hue.com Annual Revenue and Growth
hue.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
hue.com's monthly revenueOVER TIME
Over the past three months, hue.com revenue has experienced decline of 53%, compared to the preceding three months.
hue.com competitors
In March 2026, hue.com reported a revenue of $78,620 with 638 transactions and 47,619 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Comparing hue.com to its competitors, we see that falke.com leads the pack with a revenue of $1,663,329, 16,074 transactions, and 727,897 sessions. This translates to an AOV of $100-125 and a conversion rate of 2.00-2.50%. On the lower end of the spectrum, nononsense.com had a revenue of $40,498, 1,013 transactions, and 35,001 sessions, with an AOV of $25-50 and a high conversion rate of 2.50-3.00%. In terms of AOV, hue.com falls within the same range as falke.com, but its conversion rate is on the lower side compared to some competitors like sockittome.com and onlyleggings.com.
Revenue share by device at hue.com
In March large majority of sales on hue.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hue.com channels
Identify top traffic channels that drive growth for hue.comand discover how performance of traffic channels has changed over time.
hue.com Google Ads spend
Evaluate hue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hue.com devices
Review hue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
