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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for hue.comhue.com

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71.8K
Revenue
65.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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"HUE has evolved into the number one brand in casual legwear and a leader in sleepwear. Browse and shop for the latest in fashion now!"

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hue.com's revenueOVER TIME
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Over the past three months, hue.com revenue has experienced decline of 26%, compared to the preceding three months.

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hue.com revenue decline for last six months
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OVERVIEW
In July 2025, hue.com, a FASHION AND APPAREL website, had a revenue of $71,790 with a median revenue of $82,875 in the industry. The conversion rate ranged from 0.50-1.00%, lower than the high of 2.96% and higher than the low of 0.62%. The Average Order Value (AOV) was between $125-150, falling below the high of $402 and above the low of $82. The website recorded 65,600 sessions, significantly lower than shein.com's 294,721,604 sessions but higher than the median of 36,317 in the industry.
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hue.com competitors

In July 2025, hue.com reported revenue of $71,790 from 516 transactions with 65,600 sessions. The average order value (AOV) ranged from $125 to $150, and the conversion rate was between 0.50% and 1.00%. Comparing this data to its competitors, nononsense.com generated $26,146 in revenue from 551 transactions and 19,451 sessions, with an AOV of $25 to $50 and a high conversion rate of 2.50% to 3.00%. sockdreams.com outperformed hue.com with revenue of $151,501, 2,039 transactions, and 143,574 sessions, boasting an AOV of $50 to $75 and a conversion rate of 1.00% to 1.50%. onlyleggings.com and sockittome.com also showed competitive metrics in revenue, transactions, sessions, AOV, and conversion rates compared to hue.com.

nononsense.com screenshot
#1 nononsense.com
26.1K
Revenue
19.5K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
sockdreams.com screenshot
#2 sockdreams.com
151.5K
Revenue
143.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
onlyleggings.com screenshot
#3 onlyleggings.com
18K
Revenue
5.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
sockittome.com screenshot
#4 sockittome.com
43.7K
Revenue
41.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lysse.com screenshot
#5 lysse.com
338.2K
Revenue
53K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
hue.com vs top market performers
hue.com
top retailers
conversion rate vs average order value for hue.com and its competitors
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Revenue share by device at hue.com

In July large majority of sales on hue.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on hue.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hue.com channels

Identify top traffic channels that drive growth for hue.comand discover how performance of traffic channels has changed over time.

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hue.com Google Ads spend

Evaluate hue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hue.com devices

Review hue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hue.com top markets

Explore hue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hue.com country & global rank

Assess the ranking of hue.com among other retailers within its primary country and worldwide.

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