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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for hue.comhue.com

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83.2K
Revenue
Sep 26
71.3K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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"HUE has evolved into the number one brand in casual legwear and a leader in sleepwear. Browse and shop for the latest in fashion now!"

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hue.com Annual Revenue and Growth

hue.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
hue.com revenue by year

hue.com's monthly revenueOVER TIME
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Over the past three months, hue.com revenue has experienced decline of 0.79%, compared to the preceding three months.

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hue.com revenue decline for last six months
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OVERVIEW
In September 2026, hue.com, operating in the fashion and apparel category, achieved online sales revenue of $83,200, significantly higher than a typical fashion and apparel store, which generates around $63,500 monthly. With a conversion rate ranging from 0.50-1.00%, hue.com is within the typical fashion and apparel store range of 0.67% to 3.16%. The average order value (AOV) of $100-125 also falls within the typical range of $79 to $406. Additionally, hue.com garnered 71,300 sessions, far exceeding a typical fashion and apparel store’s approximately 26,000 sessions per month.
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hue.com competitors

In September 2026, hue.com trails its competitors in conversion rate, achieving between 0.50-1.00% compared to the leading falke.com, which outperforms with a rate of 3.50-4.00%. While hue.com generates $83,200 in revenue from 699 transactions and 71,300 sessions, it ranks third in revenue among its peers. falke.com leads with $3.7 million, followed by sockdreams.com at $160,000. Additionally, hue.com ranks fourth in transactions, surpassed by falke.com’s impressive 32,400 transactions. In terms of sessions, hue.com is again third, outperformed by falke.com’s substantial 851,000 sessions. The average order value (AOV) for hue.com aligns with the $100-125 range, consistent with falke.com, while sockdreams.com shows a lower AOV of $75-100. Overall, hue.com has room for improvement compared to its more successful competitors.

nononsense.com screenshot
#1 nononsense.com
44K
Revenue
38.8K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
sockdreams.com screenshot
#2 sockdreams.com
159.6K
Revenue
119.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
falke.com screenshot
#3 falke.com
3.7M
Revenue
850.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
onlyleggings.com screenshot
#4 onlyleggings.com
12.4K
Revenue
3.3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
sockittome.com screenshot
#5 sockittome.com
35K
Revenue
27.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hue.com vs top market performers
hue.com
top retailers
conversion rate vs average order value for hue.com and its competitors
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Revenue share by device at hue.com

In September large majority of sales on hue.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on hue.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hue.com channels

Identify top traffic channels that drive growth for hue.comand discover how performance of traffic channels has changed over time.

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hue.com Google Ads spend

Evaluate hue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hue.com devices

Review hue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hue.com top markets

Explore hue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hue.com country & global rank

Assess the ranking of hue.com among other retailers within its primary country and worldwide.

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