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Sep 2024
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Home/Insights/Retailers/headandshoulders.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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64.2K
Revenue
159.2K
Sessions
0.5-1.0%
Conversion rate
$50-75
Average order value
Online only revenue for headandshoulders.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

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headandshoulders.com’s revenueOVER TIME
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Over the past three months, headandshoulders.com revenue has experienced decline of 29%, compared to the preceding three months.

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headandshoulders.com revenue decline for last six months
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OVERVIEW
In September 2024, headandshoulders.com in the BEAUTY AND COSMETICS industry generated $64,187 in online sales with a conversion rate of 0.50-1.00% and an AOV of $50-75 from 159,171 sessions. The median revenue in the category is $53,315, with ulta.com leading with $114,902,798 in sales and sephora.com having the highest sessions at 41,256,765. The very high conversion rate in the industry is 4.62% and the very low is 1.45%, while the very high AOV is $191 and the very low is $49, compared to headandshoulders.com's AOV of $50-75.
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headandshoulders.com competitors

Compared to its competitors, headandshoulders.com falls behind in terms of revenue and transactions. With a revenue of $64,187 and 933 transactions, it lags behind vegamour.com, which boasts a revenue of $3,151,061 and 22,525 transactions. In terms of sessions, headandshoulders.com also trails behind livingproof.com and vegamour.com, with 159,171 sessions compared to 398,106 and 415,421 sessions respectively. Additionally, headandshoulders.com has a lower average order value (AOV) of $50-75, compared to vegamour.com's AOV of $125-150. However, headandshoulders.com does have a competitive conversion rate of 0.50-1.00, similar to other competitors like better-notyounger.com. Overall, headandshoulders.com could improve its revenue and transactions to better compete with the higher-performing competitors in the haircare industry.

#1 hellojupiter.com
131.3K
Revenue
46.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 vegamour.com
3.2M
Revenue
415.4K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
#3 livingproof.com
721.1K
Revenue
398.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#4 better-notyounger.com
91.6K
Revenue
93K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 functionofbeauty.com
350.7K
Revenue
256.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
headandshoulders.com vs top market performers
headandshoulders.com
top retailers
conversion rate vs average order value for headandshoulders.com and its competitors
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headandshoulders.com brandsby revenue

1
Logo for headandshouldersHeadandshoulders

headandshoulders.com categoriesby revenue

1
Shampoo & Conditioner
2
Apparel & Accessories
3
Health & Beauty
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headandshoulders.com channels

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headandshoulders.com Google Ads spend

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headandshoulders.com devices

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headandshoulders.com top markets

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headandshoulders.com country & global rank

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