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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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185.1K
Revenue
Mar 26
88.9K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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Grayl.com is an online platform that offers a range of innovative water purifiers and filters. The products are designed to provide instant, safe, and clean drinking water, eliminating harmful contaminants and pollutants. Additionally, Grayl.com also offers replacement parts and accessories to enhance the longevity and performance of their products.

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grayl.com Annual Revenue and Growth

grayl.com's annual sales on its online store amounted to $2.9M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
grayl.com revenue by year

grayl.com's monthly revenueOVER TIME
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Over the past three months, grayl.com revenue has experienced decline of 13%, compared to the preceding three months.

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grayl.com revenue decline for last six months
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OVERVIEW
In March 2026, grayl.com generated $185,108 in online sales, significantly surpassing the sports industry median of $85,085, though far below the leading store, garmin.com, at $126,145,550; its conversion rate ranged between 1.50-2.00%, compared to the industry high of 3.09%, while the average order value (AOV) was $100-125, well below the peak AOV of $538; with 88,901 sessions, grayl.com also outperformed the median of 31,259, yet remains distant from the top store, dickssportinggoods.com, which had 42,240,065 sessions.
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grayl.com competitors

In March 2026, grayl.com reported a revenue of $185,108 with 1,774 transactions and 88,901 sessions, boasting a conversion rate of 1.50-2.00%. Comparing this to its competitors, earthwell.com had a revenue of $11,481 with 109 transactions and 2,798 sessions, showcasing a higher conversion rate of 3.50-4.00%. fiddlebackoutpost.com had a revenue of $12,853 with 103 transactions and 6,257 sessions, with a similar conversion rate to grayl.com. lifestraw.com outperformed grayl.com with a revenue of $350,487, 4,511 transactions, and 327,115 sessions, although with a lower conversion rate of 1.00-1.50%. Little River Outfitters had a revenue of $9,286, 35 transactions, and 2,964 sessions, with a higher average order value (AOV) of 250-275 but a similar conversion rate to grayl.com. BW Online Shop significantly surpassed all competitors with a revenue of $2,768,964, 32,405 transactions, and 825,552 sessions, while maintaining a conversion rate of 3.50-4.00%.

earthwell.com screenshot
#1 earthwell.com
11.5K
Revenue
2.8K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
fiddlebackoutpost.com screenshot
#2 fiddlebackoutpost.com
12.9K
Revenue
6.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lifestraw.com screenshot
#3 lifestraw.com
350.5K
Revenue
327.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
littleriveroutfitters.com screenshot
#4 littleriveroutfitters.com
9.3K
Revenue
3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
bw-online-shop.com screenshot
#5 bw-online-shop.com
2.8M
Revenue
825.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
grayl.com vs top market performers
grayl.com
top retailers
conversion rate vs average order value for grayl.com and its competitors
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Revenue share by device at grayl.com

In March large majority of sales on grayl.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In March large majority of sales on grayl.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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grayl.com channels

Identify top traffic channels that drive growth for grayl.comand discover how performance of traffic channels has changed over time.

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grayl.com Google Ads spend

Evaluate grayl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grayl.com devices

Review grayl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grayl.com top markets

Explore grayl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grayl.com country & global rank

Assess the ranking of grayl.com among other retailers within its primary country and worldwide.

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