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Jan 2026
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Home/Insights/Retailers/selfrelianceoutfitters.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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383.6K
Revenue
Jan 26
114.3K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Selfrelianceoutfitters.com is a website that sells various outdoor gear and survival essentials. They offer a wide range of products, including hiking and camping equipment, first aid kits, fire-starting tools, shelter supplies, and bushcraft guides. The site caters to individuals seeking self-reliance in outdoor activities, providing reliable resources for independent exploration.

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selfrelianceoutfitters.com Annual Revenue and Growth

selfrelianceoutfitters.com's annual sales on its online store amounted to $4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
selfrelianceoutfitters.com revenue by year

selfrelianceoutfitters.com's monthly revenueOVER TIME
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Over the past three months, selfrelianceoutfitters.com revenue has experienced growth of 44%, compared to the preceding three months.

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selfrelianceoutfitters.com revenue growth for last six months
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OVERVIEW
In January 2026, selfrelianceoutfitters.com achieved impressive performance metrics in the SPORTS industry, generating $383,625 in online sales, significantly surpassing the median revenue of $109,374, with a strong conversion rate of 3.00-3.50%, well above the industry average of 2.57%. The average order value (AOV) ranged between $100-125, aligning closely with the low end of the market but notably lower than the high of $639. The website attracted 114,296 sessions, exceeding the median of 44,742 but dwarfed by the industry leader, gunbroker.com, with an overwhelming 14,743,769 sessions.
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selfrelianceoutfitters.com competitors

In January 2026, selfrelianceoutfitters.com outperformed its competitors in terms of revenue, with a total of $383,625. The closest competitor in revenue was survivalfrog.com with $336,939, followed by helikon-tex.com with $552,147. In terms of transactions, selfrelianceoutfitters.com had 3,441 transactions, higher than coalcrackerbushcraft.com with 392 transactions and yellowbirchoutfitters.com with only 9 transactions. selfrelianceoutfitters.com also had a higher conversion rate of 3.00-3.50% compared to most of its competitors, with the highest being survivalfrog.com at 4.50-5.00%. Overall, selfrelianceoutfitters.com demonstrated strong performance across various metrics, showcasing its competitiveness in the market.

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41.4K
Revenue
23.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
survivalfrog.com screenshot
#2 survivalfrog.com
336.9K
Revenue
47.4K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
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#3 goknapping.com
72K
Revenue
32.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
helikon-tex.com screenshot
#4 helikon-tex.com
552.1K
Revenue
469.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
yellowbirchoutfitters.com screenshot
#5 yellowbirchoutfitters.com
1.1K
Revenue
340
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
selfrelianceoutfitters.com vs top market performers
selfrelianceoutfitters.com
top retailers
conversion rate vs average order value for selfrelianceoutfitters.com and its competitors
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Revenue share by device at selfrelianceoutfitters.com

In January large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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selfrelianceoutfitters.com channels

Identify top traffic channels that drive growth for selfrelianceoutfitters.comand discover how performance of traffic channels has changed over time.

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selfrelianceoutfitters.com Google Ads spend

Evaluate selfrelianceoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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selfrelianceoutfitters.com devices

Review selfrelianceoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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selfrelianceoutfitters.com top markets

Explore selfrelianceoutfitters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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selfrelianceoutfitters.com country & global rank

Assess the ranking of selfrelianceoutfitters.com among other retailers within its primary country and worldwide.

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