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Sep 2025
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Home/Insights/Retailers/selfrelianceoutfitters.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for selfrelianceoutfitters.comselfrelianceoutfitters.com

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282K
Revenue
Sep 25
114.5K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Selfrelianceoutfitters.com is a website that sells various outdoor gear and survival essentials. They offer a wide range of products, including hiking and camping equipment, first aid kits, fire-starting tools, shelter supplies, and bushcraft guides. The site caters to individuals seeking self-reliance in outdoor activities, providing reliable resources for independent exploration.

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selfrelianceoutfitters.com Annual Revenue and Growth

selfrelianceoutfitters.com's annual sales on its online store amounted to $5.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
selfrelianceoutfitters.com revenue by year

selfrelianceoutfitters.com's monthly revenueOVER TIME
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Over the past three months, selfrelianceoutfitters.com revenue has experienced decline of 0.82%, compared to the preceding three months.

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selfrelianceoutfitters.com revenue decline for last six months
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Top products on selfrelianceoutfitters.comby revenue

#1 Grayl + Pathfinder Filtration Kit
$131.5
Price
$76.3K
Revenue
#2 BASIC SURVIVAL
$494.4
Price
$46K
Revenue
#3 Stainless Steel Bottle Cooking Kit
$101.7
Price
$40.8K
Revenue
#4 Geopress Purifier by Grayl
$107.9
Price
Revenue
#5 Stainless Steel Bottle Cook Set
$51.5
Price
Revenue
#6 64oz Bottle & Cup Set with Bag
$78.7
Price
Revenue
#7 The Original Fire Reflector
$375
Price
Revenue
#8 Campfire Survival Cooking Kit
$107.4
Price
Revenue
#9 Fire Combo
$30
Price
Revenue
#10 Pathfinder Canteen Trail Kit Pro
$62
Price
Revenue
#1 Grayl + Pathfinder Filtration Kit
$131.5
Price
$76.3K
Revenue
#2 BASIC SURVIVAL
$494.4
Price
$46K
Revenue
#3 Stainless Steel Bottle Cooking Kit
$101.7
Price
$40.8K
Revenue
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OVERVIEW
In September 2025, selfrelianceoutfitters.com achieved $282,027 in online sales, significantly surpassing the SPORTS median of $97,179, while the top competitor, gunbroker.com, dominated with $284,462,394. The site's conversion rate ranged from 2.00-2.50%, close to the industry high of 2.52%. Its average order value (AOV) was $100-125, slightly below the high of $635 but above the low of $104. With 114,501 sessions, selfrelianceoutfitters.com exceeded the industry median of 38,020, indicating robust engagement despite being a fraction of gunbroker.com's impressive 12,770,933 sessions.
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selfrelianceoutfitters.com competitors

In September 2025, selfrelianceoutfitters.com generated a revenue of $282,027 with 2,424 transactions and 114,501 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. In comparison, coalcrackerbushcraft.com had a revenue of $25,484 with 231 transactions and 14,875 sessions, while survivalfrog.com recorded a revenue of $230,001 with 1,538 transactions and 47,369 sessions. Both had higher AOVs than selfrelianceoutfitters.com at $125-150, with conversion rates ranging from 1.50-3.50%. On the other hand, goknapping.com had a revenue of $42,868 with 355 transactions and 18,974 sessions, with a similar AOV to selfrelianceoutfitters.com at $100-125 but a lower conversion rate of 1.50-2.00%. helikon-tex.com outperformed all competitors with a revenue of $463,147, 3,680 transactions, and 396,992 sessions, boasting an AOV of $125-150 but a lower conversion rate of 0.50-1.00%.

coalcrackerbushcraft.com screenshot
#1 coalcrackerbushcraft.com
25.5K
Revenue
14.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
survivalfrog.com screenshot
#2 survivalfrog.com
230K
Revenue
47.4K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
goknapping.com screenshot
#3 goknapping.com
42.9K
Revenue
19K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
helikon-tex.com screenshot
#4 helikon-tex.com
463.1K
Revenue
397K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
bestglide.com screenshot
#5 bestglide.com
9K
Revenue
7.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
selfrelianceoutfitters.com vs top market performers
selfrelianceoutfitters.com
top retailers
conversion rate vs average order value for selfrelianceoutfitters.com and its competitors
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Revenue share by device at selfrelianceoutfitters.com

In September large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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selfrelianceoutfitters.com channels

Identify top traffic channels that drive growth for selfrelianceoutfitters.comand discover how performance of traffic channels has changed over time.

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selfrelianceoutfitters.com Google Ads spend

Evaluate selfrelianceoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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selfrelianceoutfitters.com devices

Review selfrelianceoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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selfrelianceoutfitters.com top markets

Explore selfrelianceoutfitters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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selfrelianceoutfitters.com country & global rank

Assess the ranking of selfrelianceoutfitters.com among other retailers within its primary country and worldwide.

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