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Oct 2025
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Home/Insights/Retailers/selfrelianceoutfitters.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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320.5K
Revenue
Oct 25
91.6K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Selfrelianceoutfitters.com is a website that sells various outdoor gear and survival essentials. They offer a wide range of products, including hiking and camping equipment, first aid kits, fire-starting tools, shelter supplies, and bushcraft guides. The site caters to individuals seeking self-reliance in outdoor activities, providing reliable resources for independent exploration.

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selfrelianceoutfitters.com Annual Revenue and Growth

selfrelianceoutfitters.com's annual sales on its online store amounted to $5.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
selfrelianceoutfitters.com revenue by year

selfrelianceoutfitters.com's monthly revenueOVER TIME
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Over the past three months, selfrelianceoutfitters.com revenue has experienced growth of 2.2%, compared to the preceding three months.

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selfrelianceoutfitters.com revenue growth for last six months
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Top products on selfrelianceoutfitters.comby revenue

#1 Grayl + Pathfinder Filtration Kit
$131.5
Price
$84.8K
Revenue
#2 Geopress Purifier by Grayl
$108
Price
$41.2K
Revenue
#3 BASIC SURVIVAL COURSE
$493.2
Price
$38K
Revenue
#4 64oz Bottle & Cup Set with Bag
$79.8
Price
Revenue
#5 Hammock Adventure Kit
$156
Price
Revenue
#6 Stainless Steel Bottle Cooking Kit
$100.7
Price
Revenue
#7 8" & 10" Carbon Skillets with Lids & Bag COMBO
$115.6
Price
Revenue
#8 10" Carbon Skillet with Lid & Cordura Bag COMBO
$79.4
Price
Revenue
#9 Campfire Survival Cooking Kit
$106.6
Price
Revenue
#10 Pathfinder Woodland Chef Kit 3.0
$152.3
Price
Revenue
#1 Grayl + Pathfinder Filtration Kit
$131.5
Price
$84.8K
Revenue
#2 Geopress Purifier by Grayl
$108
Price
$41.2K
Revenue
#3 BASIC SURVIVAL COURSE
$493.2
Price
$38K
Revenue
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OVERVIEW
In October 2025, selfrelianceoutfitters.com generated $320,464 in online sales, significantly surpassing the SPORTS median of $103,393, with a solid conversion rate of 2.50-3.00%, slightly above the industry's high of 2.58%. The Average Order Value (AOV) ranged from $100-125, while the industry's high AOV is $652, indicating room for growth. With 91,579 sessions, selfrelianceoutfitters.com exceeds the median of 38,088 but falls short of gunbroker.com's remarkable 13,734,560 sessions. Overall, the metrics indicate a strong performance, reflecting competitive positioning in the SPORTS market.
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selfrelianceoutfitters.com competitors

In October 2025, selfrelianceoutfitters.com outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $320,464 from 2,731 transactions and 91,579 sessions, Self Reliance Outfitters showed strong performance. In comparison, coalcrackerbushcraft.com had a revenue of $39,527 from 370 transactions and 20,164 sessions, survivalfrog.com generated $272,780 from 1,885 transactions and 39,795 sessions, goknapping.com had a revenue of $53,827 from 460 transactions and 26,555 sessions, and helikon-tex.com reached $561,414 revenue from 4,431 transactions and 470,119 sessions. While Self Reliance Outfitters had a similar AOV to its competitors ranging from $100-$150, it had a competitive conversion rate of 2.50-3.00% compared to the other sites. Overall, selfrelianceoutfitters.com showcased strong performance in various metrics in comparison to its competitors.

coalcrackerbushcraft.com screenshot
#1 coalcrackerbushcraft.com
39.5K
Revenue
20.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
survivalfrog.com screenshot
#2 survivalfrog.com
272.8K
Revenue
39.8K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
goknapping.com screenshot
#3 goknapping.com
53.8K
Revenue
26.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
helikon-tex.com screenshot
#4 helikon-tex.com
561.4K
Revenue
470.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
bestglide.com screenshot
#5 bestglide.com
7.8K
Revenue
6.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
selfrelianceoutfitters.com vs top market performers
selfrelianceoutfitters.com
top retailers
conversion rate vs average order value for selfrelianceoutfitters.com and its competitors
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Revenue share by device at selfrelianceoutfitters.com

In October large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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selfrelianceoutfitters.com channels

Identify top traffic channels that drive growth for selfrelianceoutfitters.comand discover how performance of traffic channels has changed over time.

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selfrelianceoutfitters.com Google Ads spend

Evaluate selfrelianceoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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selfrelianceoutfitters.com devices

Review selfrelianceoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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selfrelianceoutfitters.com top markets

Explore selfrelianceoutfitters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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selfrelianceoutfitters.com country & global rank

Assess the ranking of selfrelianceoutfitters.com among other retailers within its primary country and worldwide.

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