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Nov 2025
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Home/Insights/Retailers/selfrelianceoutfitters.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for selfrelianceoutfitters.comselfrelianceoutfitters.com

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447.9K
Revenue
Nov 25
91.3K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Selfrelianceoutfitters.com is a website that sells various outdoor gear and survival essentials. They offer a wide range of products, including hiking and camping equipment, first aid kits, fire-starting tools, shelter supplies, and bushcraft guides. The site caters to individuals seeking self-reliance in outdoor activities, providing reliable resources for independent exploration.

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selfrelianceoutfitters.com Annual Revenue and Growth

selfrelianceoutfitters.com's annual sales on its online store amounted to $5.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
selfrelianceoutfitters.com revenue by year

selfrelianceoutfitters.com's monthly revenueOVER TIME
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Over the past three months, selfrelianceoutfitters.com revenue has experienced growth of 21%, compared to the preceding three months.

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selfrelianceoutfitters.com revenue growth for last six months
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Top products on selfrelianceoutfitters.comby revenue

#1 Grayl + Pathfinder Filtration Kit
$131.6
Price
$89.6K
Revenue
#2 64oz Bottle & Cup Set with Bag
$80
Price
$43K
Revenue
#3 BASIC SURVIVAL COURSE
$475.9
Price
$41.4K
Revenue
#4 8" & 10" Carbon Skillets with Lids & Bag COMBO
$115
Price
Revenue
#5 Geopress Purifier by Grayl
$107.1
Price
Revenue
#6 10" Carbon Skillet with Lid & Cordura Bag COMBO
$78.8
Price
Revenue
#7 Hammock Adventure Kit
$158.6
Price
Revenue
#8 Pathfinder Camp Reflector Oven & Grill Combo
$110
Price
Revenue
#9 Pathfinder Woodland Chef Kit 3.0
$153.1
Price
Revenue
#10 Pathfinder Everglades Adventure Camp
$1.5K
Price
Revenue
#1 Grayl + Pathfinder Filtration Kit
$131.6
Price
$89.6K
Revenue
#2 64oz Bottle & Cup Set with Bag
$80
Price
$43K
Revenue
#3 BASIC SURVIVAL COURSE
$475.9
Price
$41.4K
Revenue
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OVERVIEW
In November 2025, selfrelianceoutfitters.com generated $447,900 in online sales, significantly surpassing the SPORTS median of $102,020, with a commendable conversion rate of 3.50-4.00%, well above the industry average of 2.59%. Their average order value (AOV) ranged from $125-150, slightly above the low end of the industry, while they recorded 91,324 sessions, exceeding the median of 38,956 but far below the leading site, gunbroker.com, which had 14,084,614 sessions. Overall, these metrics highlight selfrelianceoutfitters.com's strong performance within the competitive SPORTS market.
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selfrelianceoutfitters.com competitors

In November 2025, selfrelianceoutfitters.com outperformed its competitors in terms of revenue, with $447,900 compared to coalcrackerbushcraft.com ($88,023), survivalfrog.com ($299,758), goknapping.com ($38,210), and helikon-tex.com ($703,254). In terms of transactions, selfrelianceoutfitters.com had 3,411 transactions, higher than coalcrackerbushcraft.com (741), survivalfrog.com (1,831), goknapping.com (281), and helikon-tex.com (5,486). selfrelianceoutfitters.com also had a higher number of sessions at 91,324 compared to its competitors. Additionally, selfrelianceoutfitters.com had a competitive average order value (AOV) range of $125-150 and a conversion rate of 3.50-4.00, showcasing its strength in both attracting customers and converting sales when compared to coalcrackerbushcraft.com, survivalfrog.com, goknapping.com, and helikon-tex.com.

coalcrackerbushcraft.com screenshot
#1 coalcrackerbushcraft.com
88K
Revenue
34.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
survivalfrog.com screenshot
#2 survivalfrog.com
299.8K
Revenue
53.4K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
goknapping.com screenshot
#3 goknapping.com
38.2K
Revenue
15.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
helikon-tex.com screenshot
#4 helikon-tex.com
703.3K
Revenue
556.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
bestglide.com screenshot
#5 bestglide.com
16.2K
Revenue
11K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
selfrelianceoutfitters.com vs top market performers
selfrelianceoutfitters.com
top retailers
conversion rate vs average order value for selfrelianceoutfitters.com and its competitors
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Revenue share by device at selfrelianceoutfitters.com

In November large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on selfrelianceoutfitters.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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selfrelianceoutfitters.com channels

Identify top traffic channels that drive growth for selfrelianceoutfitters.comand discover how performance of traffic channels has changed over time.

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selfrelianceoutfitters.com Google Ads spend

Evaluate selfrelianceoutfitters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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selfrelianceoutfitters.com devices

Review selfrelianceoutfitters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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selfrelianceoutfitters.com top markets

Explore selfrelianceoutfitters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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selfrelianceoutfitters.com country & global rank

Assess the ranking of selfrelianceoutfitters.com among other retailers within its primary country and worldwide.

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