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Sep 2024
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Home/Insights/Retailers/glow.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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209.7K
Revenue
92K
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for glow.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Home and Garden Lights, Fairy Lights, Disco Lights, Candles, Glow Sticks, Mood Lights, Lava Lamp, Light Up Sensory Toys and Glow in the Dark - The Glow Company

glow.co.uk’s revenueOVER TIME
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Over the past three months, glow.co.uk revenue has experienced decline of 2.6%, compared to the preceding three months.

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glow.co.uk revenue decline for last six months
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OVERVIEW
In September 2024, glow.co.uk, an e-commerce website, generated $209,665 in online sales with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The website had 92,024 sessions, below the median of 44,965 in the e-commerce category. The top revenue earner in the industry was qvc.com with $119,268,006. The highest conversion rate recorded was 3.88%, while the lowest was 0.9%. AOV ranged from $58 (low) to $349 (high). The highest number of sessions came from michaels.com with 28,619,768, overshadowing glow.co.uk's performance.
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glow.co.uk competitors

In comparison to its competitors, glow.co.uk stands out with its revenue of £209,665 from 2,103 transactions and 92,024 sessions in September 2024. While glow.co.uk has an average order value (AOV) ranging from £75-£100 and a conversion rate of 2.00-2.50%, other competitors have varying metrics. For example, lights.co.uk leads the pack with a revenue of £2,624,757 from 11,048 transactions and 473,260 sessions, boasting an AOV of £225-£250 and a conversion rate of 2.00-2.50%. On the other hand, lyco.co.uk has a revenue of £539,725 from 2,682 transactions and 63,147 sessions, with a high AOV of £200-£225 and an impressive conversion rate of 4.00-4.50%. Despite facing competition from well-performing websites like lights.co.uk and lyco.co.uk, glow.co.uk maintains a steady performance in its niche market.

#1 lights.co.uk
2.6M
Revenue
473.3K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
#2 suck.uk.com
47K
Revenue
44K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
#3 lyco.co.uk
539.7K
Revenue
63.1K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
#4 christmas-light-source.com
47.1K
Revenue
26.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#5 simplysoundandlighting.co.uk
654.5K
Revenue
57.6K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
CLOSEST COMPETITORSby revenue
Favicon for lights.co.uklights.co.uk
Favicon for simplysoundandlighting.co.uksimplysoundandlighting.co.uk
Favicon for lyco.co.uklyco.co.uk
Favicon for glow.co.ukglow.co.uk
$209.7K
Favicon for christmas-light-source.comchristmas-light-source.com
Favicon for suck.uk.comsuck.uk.com
TOP MARKET PERFORMERSby revenue
1
Favicon for lights.co.uklights.co.uk
$2.6M
2
Favicon for simplysoundandlighting.co.uksimplysoundandlighting.co.uk
3
Favicon for lyco.co.uklyco.co.uk
4
Favicon for glow.co.ukglow.co.uk
5
Favicon for christmas-light-source.comchristmas-light-source.com
6
Favicon for suck.uk.comsuck.uk.com
glow.co.uk vs top market performers
glow.co.uk
top retailers
conversion rate vs average order value for glow.co.uk and its competitors
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brands overtime comparison

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glow.co.uk channels

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glow.co.uk Google Ads spend

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glow.co.uk devices

Review glow.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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glow.co.uk top markets

Explore glow.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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glow.co.uk country & global rank

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