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Jul 2026
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Home/Insights/Retailers/cowtowncowboy.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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25.7K
Revenue
Jul 26
10.9K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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CowtownCowboy.com is an online retail platform offering a wide selection of western-inspired merchandise. The website specializes in selling items like cowboy hats, western boots, apparel, and accessories. With its product range, CowtownCowboy.com caters to customers seeking authentic country-style goods and aims to be a one-stop shop for all their western lifestyle needs.

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cowtowncowboy.com Annual Revenue and Growth

cowtowncowboy.com's annual sales on its online store amounted to $389.7K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$389.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
cowtowncowboy.com revenue by year

cowtowncowboy.com's monthly revenueOVER TIME
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Over the past three months, cowtowncowboy.com revenue has experienced decline of 3.4%, compared to the preceding three months.

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cowtowncowboy.com revenue decline for last six months
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OVERVIEW
cowtowncowboy.com is positioned within the fashion and apparel category. For the month of July 2026, it generated $25,700 in online sales, while the typical fashion and apparel retailer generates around $71,300. The site's conversion rate of 1.50-2.00% falls within the typical fashion and apparel retailer's range of 0.66% to 3.1%. Additionally, cowtowncowboy.com's average order value (AOV) is $125-150, which is also within the typical fashion and apparel retailer's range of $84 to $403. The site recorded 10,900 sessions, compared to the typical fashion and apparel retailer's 28,400 sessions per month.
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cowtowncowboy.com competitors

The competitive set includes cowtowncowboy.com, pintoranch.com, sheplers.com, thewesterncompany.com, wildwestliving.com, and jacksonswestern.com. In July 2026, cowtowncowboy.com generated $25,700 from 184 transactions across 10,900 sessions, with an AOV of $125-150 and a conversion rate of 1.50-2.00%. It ranks 4th among its competitors, trailing sheplers.com by $640,000 in revenue, 2,489 in transactions, and 470,000 in sessions. sheplers.com leads the set with significant figures, pulling in $666,000 from 2,673 transactions over 481,000 sessions. In contrast, pintoranch.com also outperforms cowtowncowboy.com, with $217,000 in revenue from 503 transactions across 55,200 sessions. While wildwestliving.com and jacksonswestern.com have lower revenues of $17,400 and $34,300 respectively, both show similar AOVs and slightly better conversion rates compared to cowtowncowboy.com. Thus, cowtowncowboy.com faces notable challenges in visibility and transaction volume relative to its competitors.

pintoranch.com screenshot
#1 pintoranch.com
217.2K
Revenue
55.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
sheplers.com screenshot
#2 sheplers.com
666.2K
Revenue
480.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
thewesterncompany.com screenshot
#3 thewesterncompany.com
4.2K
Revenue
2.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
wildwestliving.com screenshot
#4 wildwestliving.com
17.4K
Revenue
8.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
jacksonswestern.com screenshot
#5 jacksonswestern.com
34.3K
Revenue
21.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
cowtowncowboy.com vs top market performers
cowtowncowboy.com
top retailers
conversion rate vs average order value for cowtowncowboy.com and its competitors
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Revenue share by device at cowtowncowboy.com

In July large majority of sales on cowtowncowboy.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In July large majority of sales on cowtowncowboy.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

Industries cowtowncowboy.com operates in

cowtowncowboy.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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cowtowncowboy.com channels

Identify top traffic channels that drive growth for cowtowncowboy.comand discover how performance of traffic channels has changed over time.

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cowtowncowboy.com Google Ads spend

Evaluate cowtowncowboy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cowtowncowboy.com devices

Review cowtowncowboy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cowtowncowboy.com top markets

Explore cowtowncowboy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cowtowncowboy.com country & global rank

Assess the ranking of cowtowncowboy.com among other retailers within its primary country and worldwide.

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