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Oct 2025
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Home/Insights/Retailers/cowtowncowboy.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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19.4K
Revenue
Oct 25
8.1K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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CowtownCowboy.com is an online retail platform offering a wide selection of western-inspired merchandise. The website specializes in selling items like cowboy hats, western boots, apparel, and accessories. With its product range, CowtownCowboy.com caters to customers seeking authentic country-style goods and aims to be a one-stop shop for all their western lifestyle needs.

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cowtowncowboy.com Annual Revenue and Growth

cowtowncowboy.com's annual sales on its online store amounted to $443.6K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$443.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cowtowncowboy.com revenue by year

cowtowncowboy.com's monthly revenueOVER TIME
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Over the past three months, cowtowncowboy.com revenue has experienced decline of 32%, compared to the preceding three months.

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cowtowncowboy.com revenue decline for last six months
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OVERVIEW
In October 2025, cowtowncowboy.com, a player in the lifestyle/fashion and apparel industry, generated $19,401 in online sales, significantly below the median of $80,524. With a conversion rate of 1.50-2.00%, it trails the industry average of 3.36%. The average order value (AOV) ranged from $125 to $150, lower than the high of $378. The website attracted 8,109 sessions, far less than the median of 33,163, illustrating the challenges faced against dominant competitors like shein.com, which achieved a staggering $977,396,912 in revenue and over 321 million sessions, underscoring the competitive landscape.
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cowtowncowboy.com competitors

In October 2025, cowtowncowboy.com generated $19,401 in revenue from 155 transactions and 8,109 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, cowtowncowboy.com falls behind in revenue and transactions but maintains a similar AOV and conversion rate. For example, pintoranch.com outperformed with $242,662 in revenue from 618 transactions and 39,702 sessions, while maintaining a higher AOV of $375-400. On the other hand, wildwestliving.com had a lower revenue of $10,312 but a higher conversion rate of 2.00-2.50%. Overall, cowtowncowboy.com sits in the middle ground among its competitors, with room for growth in revenue and transactions while remaining competitive in AOV and conversion rate.

pintoranch.com screenshot
#1 pintoranch.com
242.7K
Revenue
39.7K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
sheplers.com screenshot
#2 sheplers.com
917.9K
Revenue
584.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
thewesterncompany.com screenshot
#3 thewesterncompany.com
111.6K
Revenue
66K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
wildwestliving.com screenshot
#4 wildwestliving.com
10.3K
Revenue
3.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
jacksonswestern.com screenshot
#5 jacksonswestern.com
16.8K
Revenue
9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
cowtowncowboy.com vs top market performers
cowtowncowboy.com
top retailers
conversion rate vs average order value for cowtowncowboy.com and its competitors
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Revenue share by device at cowtowncowboy.com

In October large majority of sales on cowtowncowboy.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In October large majority of sales on cowtowncowboy.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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cowtowncowboy.com channels

Identify top traffic channels that drive growth for cowtowncowboy.comand discover how performance of traffic channels has changed over time.

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cowtowncowboy.com Google Ads spend

Evaluate cowtowncowboy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cowtowncowboy.com devices

Review cowtowncowboy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cowtowncowboy.com top markets

Explore cowtowncowboy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cowtowncowboy.com country & global rank

Assess the ranking of cowtowncowboy.com among other retailers within its primary country and worldwide.

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