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Jul 2025
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Home/Insights/Retailers/countryoutfitter.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.3M
Revenue
212.1K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
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Country Outfitter carries cowgirl boots, cowboy boots, and hats from top brands such as Lucchese, Justin, Corral, and Ariat. We offer free shipping on all boots.

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countryoutfitter.com's revenueOVER TIME
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Over the past three months, countryoutfitter.com revenue has experienced decline of 4.3%, compared to the preceding three months.

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countryoutfitter.com revenue decline for last six months
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OVERVIEW
In July 2025, countryoutfitter.com, a FASHION AND APPAREL industry website, reported online sales revenue of $1,299,920, with a median revenue of $82,875 in the category. The site's conversion rate fell between 2.50-3.00%, higher than the very low rate of 0.62% but lower than the very high rate of 2.96% in the industry. The average order value (AOV) was between $200-225, with a very high AOV of $402 and a very low AOV of $82 in the FASHION AND APPAREL sector. With 212,076 sessions, countryoutfitter.com had a lower session count than the industry leader shein.com with 294,721,604 sessions and a median of 36,317 sessions.
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countryoutfitter.com competitors

In July 2025, Country Outfitter's revenue of $1,299,920 was outperformed by ariat.com with $8,692,865 and Boot Barn with $10,394,987. However, Country Outfitter had a higher average order value (AOV) ranging from $200 to $225 compared to ariat.com and Boot Barn. In terms of conversion rate, Country Outfitter's 2.50-3.00% was higher than most competitors except for Boot Barn's 1.50-2.00%. Despite Country Outfitter's lower revenue compared to Boot Barn and ariat.com, it had a better conversion rate and AOV, indicating a more effective marketing strategy and potentially higher profit margins per transaction. The number of transactions and sessions for Country Outfitter fell in between the range of its competitors, showing a moderate level of customer engagement.

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countryoutfitter.com vs top market performers
countryoutfitter.com
top retailers
conversion rate vs average order value for countryoutfitter.com and its competitors
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Revenue share by device at countryoutfitter.com

In July large majority of sales on countryoutfitter.com, 93% was finalized on desktop devices, with 6.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on countryoutfitter.com, 93% was finalized on desktop devices, with 6.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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countryoutfitter.com channels

Identify top traffic channels that drive growth for countryoutfitter.comand discover how performance of traffic channels has changed over time.

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countryoutfitter.com Google Ads spend

Evaluate countryoutfitter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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countryoutfitter.com devices

Review countryoutfitter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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countryoutfitter.com top markets

Explore countryoutfitter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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countryoutfitter.com country & global rank

Assess the ranking of countryoutfitter.com among other retailers within its primary country and worldwide.

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