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Jul 2026
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Home/Insights/Retailers/countryoutfitter.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.1M
Revenue
Jul 26
161.4K
Sessions
Jul 26
3.0-3.5%
Conv. rate
Jul 26
$200-225
AOV
Jul 26
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Country Outfitter carries cowgirl boots, cowboy boots, and hats from top brands such as Lucchese, Justin, Corral, and Ariat. We offer free shipping on all boots.

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countryoutfitter.com Annual Revenue and Growth

countryoutfitter.com's annual sales on its online store amounted to $14.8M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
countryoutfitter.com revenue by year

countryoutfitter.com's monthly revenueOVER TIME
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Over the past three months, countryoutfitter.com revenue has experienced decline of 24%, compared to the preceding three months.

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countryoutfitter.com revenue decline for last six months
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OVERVIEW
In July 2026, countryoutfitter.com, a fashion and apparel category store, generated $1.1 million in online sales, significantly exceeding the average store in the fashion and apparel category, which earns around $71,300 monthly. The site's conversion rate of 3.00-3.50% is within the category's typical range of 0.66% to 3.1%. Its average order value (AOV) of $200-225 also falls within the typical range of $84 to $403. Additionally, countryoutfitter.com recorded 161,000 sessions, well above the average store in the fashion and apparel category, which sees approximately 28,400 sessions monthly.
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countryoutfitter.com competitors

In July 2026, bootbarn.com dominates the market with a staggering revenue of $15.2 million, significantly outpacing its competitors. countryoutfitter.com ranks third, with a revenue of $1.1 million, trailing bootbarn.com by $14.1 million. In terms of transactions, bootbarn.com also leads with 113,000, while countryoutfitter.com has 5,274, falling short by 108,000 transactions. For site traffic, bootbarn.com records 6.1 million sessions, leaving countryoutfitter.com behind with only 161,000 sessions, a difference of 5.9 million. While countryoutfitter.com boasts an average order value (AOV) between $200-225, comparable to sheplers.com's $225-250, it faces challenges in conversion rates, achieving only 3.00-3.50% compared to competitors like bootbarn.com at 1.50-2.00%. This landscape highlights the competitive pressure countryoutfitter.com faces in the online retail space.

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#1 sheplers.com
666.2K
Revenue
480.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
thewesterncompany.com screenshot
#2 thewesterncompany.com
4.2K
Revenue
2.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
ariat.com screenshot
#3 ariat.com
12.3M
Revenue
5.7M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
bootbarn.com screenshot
#4 bootbarn.com
15.2M
Revenue
6.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
pintoranch.com screenshot
#5 pintoranch.com
217.2K
Revenue
55.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
countryoutfitter.com vs top market performers
countryoutfitter.com
top retailers
conversion rate vs average order value for countryoutfitter.com and its competitors
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Revenue share by device at countryoutfitter.com

In July large majority of sales on countryoutfitter.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on countryoutfitter.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries countryoutfitter.com operates in

countryoutfitter.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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countryoutfitter.com channels

Identify top traffic channels that drive growth for countryoutfitter.comand discover how performance of traffic channels has changed over time.

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countryoutfitter.com Google Ads spend

Evaluate countryoutfitter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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countryoutfitter.com devices

Review countryoutfitter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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countryoutfitter.com top markets

Explore countryoutfitter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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countryoutfitter.com country & global rank

Assess the ranking of countryoutfitter.com among other retailers within its primary country and worldwide.

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