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Sep 2024
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Home/Insights/Retailers/cools.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for cools.comcools.com

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35.7K
Revenue
13.9K
Sessions
1.0-1.5%
Conversion rate
$200-225
Average order value
Online only revenue for cools.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Cools.com is an online platform that offers a wide range of products for sale. It offers a curated selection of clothing, accessories, beauty products, and home decor. The website provides a convenient shopping experience with various payment options, detailed product descriptions, and detailed imagery to help customers make informed purchasing decisions.

cools.com’s revenueOVER TIME
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Over the past three months, cools.com revenue has experienced growth of 15%, compared to the preceding three months.

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cools.com revenue growth for last six months
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OVERVIEW
In September 2024, cools.com in the FASHION AND APPAREL industry had online sales revenue of $35,737 with a conversion rate of 1.00-1.50% and an average order value (AOV) of $200-225. This is compared to the industry's median revenue of $94,472, a conversion rate as high as 3.32%, and an AOV as high as $399. cools.com had 13,938 sessions, while the store with the highest sessions in the industry is shein.com with 175,831,303. The industry's median sessions are 36,862, making cools.com's performance fall within the range of industry standards.
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cools.com competitors

When comparing cools.com to its competitors, cools.com falls behind in terms of revenue with $35,737 compared to aboutyou.de's impressive $39,397,948. However, cools.com has a higher average order value (AOV) range of $200-$225 compared to aboutyou.de's $150-$175. In terms of transactions, cools.com has 162 transactions which is significantly lower than aboutyou.de's 243,214 transactions. Additionally, cools.com has a lower conversion rate range of 1.00-1.50% compared to aboutyou.de's 2.50-3.00%. Among the competitors, halsbrook.com stands out with the highest revenue of $757,109, a high AOV range of $425-$450, and a conversion rate of 1.50-2.00%. Overall, while cools.com has a decent AOV and conversion rate, it lags behind in revenue and transactions compared to its competitors.

#1 halsbrook.com
757.1K
Revenue
86.1K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#2 aboutyou.de
39.4M
Revenue
9M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#3 plantersexchange.com
7.3K
Revenue
2.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
#4 milanstyle.com
116K
Revenue
93.6K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
#5 brax.com
1.7M
Revenue
470.6K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for cools.comcools.com
$35.7K
Favicon for davesnewyork.comdavesnewyork.com
Favicon for plantersexchange.complantersexchange.com
TOP MARKET PERFORMERSby revenue
1
Favicon for aboutyou.deaboutyou.de
$39.4M
2
Favicon for wolfandshepherd.comwolfandshepherd.com
3
Favicon for brax.combrax.com
4
Favicon for halsbrook.comhalsbrook.com
5
Favicon for bluefly.combluefly.com
6
Favicon for milanstyle.commilanstyle.com
7
Favicon for barbarakatz.combarbarakatz.com
8
Favicon for cools.comcools.com
9
Favicon for davesnewyork.comdavesnewyork.com
10
Favicon for plantersexchange.complantersexchange.com
cools.com vs top market performers
cools.com
top retailers
conversion rate vs average order value for cools.com and its competitors
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cools.com brandsby revenue

1
Logo for furnitureFurniture
Top retailers:kirklands.comashleyfurniture.comjamesperse.com
2
Logo for rue la laRue La La
3
Logo for nordstrom rackNordstrom Rack
Top retailers:nordstromrack.com
4
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Top retailers:bedbathandbeyond.comcostco.comamazon.com
5
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Top retailers:amazon.commakeupstore.decoveteur.com

cools.com categoriesby revenue

1
Furniture
Top retailers:macys.comzara.comralphlauren.com
2
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
3
Bed Sheets
Top retailers:cozyearth.comamazon.commacys.com
4
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Top retailers:wayfair.comcb2.comamazon.com
5
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Top retailers:asos.comeurocarparts.comtemu.com
Review the entire assortment of this retailer and thousands of others in the Grips app
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brands overtime comparison

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cools.com channels

Identify top traffic channels that drive growth for cools.comand discover how performance of traffic channels has changed over time.

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cools.com Google Ads spend

Evaluate cools.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cools.com devices

Review cools.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cools.com top markets

Explore cools.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cools.com country & global rank

Assess the ranking of cools.com among other retailers within its primary country and worldwide.

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