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Dec 2025
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Home/Insights/Retailers/cheryls.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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5.3M
Revenue
Dec 25
1.3M
Sessions
Dec 25
6.5-7.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Cheryls.com is an online store that offers a wide variety of baked goods, desserts, and gift items. Their product range includes cookies, brownies, cakes, buttercream frosted treats, seasonal treats, personalized gifts, and more. Customers can conveniently order these delectable items for themselves or send them as sweet surprises to loved ones.

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cheryls.com Annual Revenue and Growth

cheryls.com's annual sales on its online store amounted to $32.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$32.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cheryls.com revenue by year

cheryls.com's monthly revenueOVER TIME
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Over the past three months, cheryls.com revenue has experienced growth of 243%, compared to the preceding three months.

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cheryls.com revenue growth for last six months
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OVERVIEW
In December 2025, cheryls.com generated $5,330,483 in online sales, significantly surpassing the median revenue of $58,922 in the FOOD AND DRINK sector. With a conversion rate of 6.50-7.00%, it performed well against the industry average of 6.41%. Cheryls' average order value (AOV) ranged from $50-75, close to the low end of the sector's range. The site attracted 1,347,627 sessions, well above the median of 19,185, but notably lower than the top competitor, kroger.com, which recorded 47,270,812 sessions. Overall, cheryls.com shows strong performance within its competitive landscape.
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cheryls.com competitors

In December 2025, cheryls.com outperformed some of its competitors in terms of revenue and conversion rate. With a revenue of $5,330,483 and a conversion rate of 6.50-7.00%, Cheryl's had a higher revenue compared to cookiesbydesign.com ($108,501), mrsfields.com ($1,271,784), and wolfermans.com ($3,827,380). Cheryl's also had a higher conversion rate than cookiesbydesign.com (3.50-4.00%), mrsfields.com (4.50-5.00%), and 1800baskets.com (4.00-4.50%). However, Cheryl's fell behind in terms of revenue when compared to harryanddavid.com, which had a revenue of $71,955,225, and a higher average order value of 175-200. Overall, Cheryl's performed well in revenue and conversion rate when compared to some of its competitors, showcasing its strong market position in the online cookie and gift delivery industry.

cookiesbydesign.com screenshot
#1 cookiesbydesign.com
108.5K
Revenue
31.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
mrsfields.com screenshot
#2 mrsfields.com
1.3M
Revenue
279.6K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
harryanddavid.com screenshot
#3 harryanddavid.com
72M
Revenue
8.7M
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
wolfermans.com screenshot
#4 wolfermans.com
3.8M
Revenue
787.1K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
1800baskets.com screenshot
#5 1800baskets.com
961.7K
Revenue
177K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
cheryls.com vs top market performers
cheryls.com
top retailers
conversion rate vs average order value for cheryls.com and its competitors
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Revenue share by device at cheryls.com

In December large majority of sales on cheryls.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In December large majority of sales on cheryls.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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cheryls.com channels

Identify top traffic channels that drive growth for cheryls.comand discover how performance of traffic channels has changed over time.

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cheryls.com Google Ads spend

Evaluate cheryls.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cheryls.com devices

Review cheryls.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cheryls.com top markets

Explore cheryls.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cheryls.com country & global rank

Assess the ranking of cheryls.com among other retailers within its primary country and worldwide.

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