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Aug 2025
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Home/Insights/Retailers/cheryls.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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946.7K
Revenue
Aug 25
418.1K
Sessions
Aug 25
4.0-4.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Cheryls.com is an online store that offers a wide variety of baked goods, desserts, and gift items. Their product range includes cookies, brownies, cakes, buttercream frosted treats, seasonal treats, personalized gifts, and more. Customers can conveniently order these delectable items for themselves or send them as sweet surprises to loved ones.

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cheryls.com Annual Revenue and Growth

cheryls.com's annual sales on its online store amounted to $32.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$32.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cheryls.com revenue by year

cheryls.com's monthly revenueOVER TIME
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Over the past three months, cheryls.com revenue has experienced decline of 41%, compared to the preceding three months.

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cheryls.com revenue decline for last six months
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OVERVIEW
cheryls.com's performance metrics for August 2025 in the FOOD AND DRINK industry: online sales revenue of $946,678 (median $39,584), conversion rate 4.00-4.50% (high 5.2%, low 1.29%), AOV $50-75 (high $181, low $46), sessions 418,131 (highest 46,280,628 from kroger.com, median 15,627).
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cheryls.com competitors

In August 2025, cheryls.com reported a revenue of $946,678 with 17,415 transactions and 418,131 sessions. The average order value (AOV) ranged from $50 to $75, and the conversion rate was between 4.00% and 4.50%. Comparing this data to its competitors, cookiesbydesign.com had a revenue of $49,976 with 498 transactions and 24,648 sessions. Their AOV was higher at $100 to $125, but their conversion rate was lower at 2.00% to 2.50%. Meanwhile, mrsfields.com generated $227,371 in revenue from 2,855 transactions and 92,651 sessions, with an AOV of $75 to $100 and a conversion rate of 3.00% to 3.50%. harryanddavid.com stood out with a revenue of $4,687,617, 30,709 transactions, and 765,195 sessions. Their AOV was $150 to $175, matching cheryls.com, and their conversion rate was also between 4.00% and 4.50%. wolfermans.com and 1800baskets.com fell in between these ranges.

cookiesbydesign.com screenshot
#1 cookiesbydesign.com
50K
Revenue
24.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mrsfields.com screenshot
#2 mrsfields.com
227.4K
Revenue
92.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
harryanddavid.com screenshot
#3 harryanddavid.com
4.7M
Revenue
765.2K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
wolfermans.com screenshot
#4 wolfermans.com
346.2K
Revenue
70.1K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
1800baskets.com screenshot
#5 1800baskets.com
230.4K
Revenue
67.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
cheryls.com vs top market performers
cheryls.com
top retailers
conversion rate vs average order value for cheryls.com and its competitors
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Revenue share by device at cheryls.com

In August large majority of sales on cheryls.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on cheryls.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cheryls.com channels

Identify top traffic channels that drive growth for cheryls.comand discover how performance of traffic channels has changed over time.

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cheryls.com Google Ads spend

Evaluate cheryls.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cheryls.com devices

Review cheryls.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cheryls.com top markets

Explore cheryls.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cheryls.com country & global rank

Assess the ranking of cheryls.com among other retailers within its primary country and worldwide.

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