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Nov 2025
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Home/Insights/Retailers/cheryls.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2.4M
Revenue
Nov 25
756.6K
Sessions
Nov 25
5.0-5.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Cheryls.com is an online store that offers a wide variety of baked goods, desserts, and gift items. Their product range includes cookies, brownies, cakes, buttercream frosted treats, seasonal treats, personalized gifts, and more. Customers can conveniently order these delectable items for themselves or send them as sweet surprises to loved ones.

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cheryls.com Annual Revenue and Growth

cheryls.com's annual sales on its online store amounted to $32.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$32.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cheryls.com revenue by year

cheryls.com's monthly revenueOVER TIME
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Over the past three months, cheryls.com revenue has experienced growth of 119%, compared to the preceding three months.

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cheryls.com revenue growth for last six months
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OVERVIEW
In November 2025, cheryls.com generated $2,379,295 in online sales with a conversion rate of 5.00-5.50%, significantly above the median of $55,990 for the FOOD AND DRINK industry, while sessions totaled 756,579, far exceeding the median of 15,991 but trailing the leader, kroger.com, at 42,332,652. The average order value (AOV) ranged from $50 to $75, positioning cheryls.com well within industry standards, although still lower than the high AOV of $184 observed in this category.
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cheryls.com competitors

In November 2025, cheryls.com outperformed some of its competitors in terms of revenue and transactions. While cheryls.com generated a revenue of $2,379,295 from 41,539 transactions with 756,579 sessions, its competitors such as cookiesbydesign.com only had a revenue of $74,263 from 772 transactions and 22,479 sessions. In comparison to mrsfields.com with $633,789 revenue from 7,377 transactions and 137,946 sessions, cheryls.com performed relatively well. However, when looking at larger competitors like harryanddavid.com with a revenue of $21,690,782 from 128,109 transactions and 3,000,163 sessions, cheryls.com lags behind. Similarly, wolfermans.com and 1800baskets.com also had higher revenues than cheryls.com. Despite the tough competition, cheryls.com maintains a competitive conversion rate in line with its industry counterparts.

cookiesbydesign.com screenshot
#1 cookiesbydesign.com
74.3K
Revenue
22.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
mrsfields.com screenshot
#2 mrsfields.com
633.8K
Revenue
137.9K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
harryanddavid.com screenshot
#3 harryanddavid.com
21.7M
Revenue
3M
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
wolfermans.com screenshot
#4 wolfermans.com
986.1K
Revenue
153.3K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
1800baskets.com screenshot
#5 1800baskets.com
440.8K
Revenue
90K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
cheryls.com vs top market performers
cheryls.com
top retailers
conversion rate vs average order value for cheryls.com and its competitors
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Revenue share by device at cheryls.com

In November large majority of sales on cheryls.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on cheryls.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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cheryls.com channels

Identify top traffic channels that drive growth for cheryls.comand discover how performance of traffic channels has changed over time.

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cheryls.com Google Ads spend

Evaluate cheryls.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cheryls.com devices

Review cheryls.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cheryls.com top markets

Explore cheryls.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cheryls.com country & global rank

Assess the ranking of cheryls.com among other retailers within its primary country and worldwide.

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