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May 2026
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Home/Insights/Retailers/bulletsafe.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for bulletsafe.combulletsafe.com

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91.6K
Revenue
May 26
16.4K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$500-600
AOV
May 26
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Bulletsafe.com is a website that sells body armor and related safety products. They offer a wide range of bulletproof vests and ballistic plates to provide protection to individuals. In addition, they provide accessories like trauma pads and additional rifle plates.

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bulletsafe.com Annual Revenue and Growth

bulletsafe.com's annual sales on its online store amounted to $1.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bulletsafe.com revenue by year

bulletsafe.com's monthly revenueOVER TIME
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Over the past three months, bulletsafe.com revenue has experienced growth of 16%, compared to the preceding three months.

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bulletsafe.com revenue growth for last six months
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OVERVIEW
In May 2026, bulletsafe.com generated $91,589 in online sales with a conversion rate between 1.00-1.50%, below the industry median of 2.62%. Their average order value (AOV) ranged from $500-525, lower than the high of $630 in the SPORTS sector. The site attracted 16,361 sessions, significantly less than the median of 40,086 and the leading competitor, gunbroker.com, which had 13,226,206 sessions and generated an astounding $328,707,341 in revenue, highlighting bulletsafe.com's need for improved performance metrics to better compete in the marketplace.
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bulletsafe.com competitors

In May 2026, bulletsafe.com generated $91,589 in revenue with 182 transactions from 16,361 sessions, resulting in an average order value (AOV) of approximately $500-525 and a conversion rate of 1.00-1.50%. In contrast, safelifedefense.com led the market with an impressive $1,355,530 in revenue from 4,345 transactions and 299,726 sessions, while maintaining an AOV of $300-325 and a conversion rate of 1.00-1.50%. safeguardclothing.com also performed well, with revenue of $175,996, 765 transactions, and 53,740 sessions, resulting in a lower AOV of $225-250. safeguardarmor.com had a notable conversion rate of 2.00-2.50% with $126,543 in revenue. Overall, while bulletsafe.com holds its ground, competitors like safelifedefense.com and safeguardclothing.com show significantly higher revenue and transaction volumes, indicating a more robust market presence.

safeguardclothing.com screenshot
#1 safeguardclothing.com
176K
Revenue
53.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
safeguardarmor.com screenshot
#2 safeguardarmor.com
126.5K
Revenue
12.8K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
acelinkarmor.com screenshot
#3 acelinkarmor.com
106.6K
Revenue
62.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
safelifedefense.com screenshot
#4 safelifedefense.com
1.4M
Revenue
299.7K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
spartanarmorsystems.com screenshot
#5 spartanarmorsystems.com
233.2K
Revenue
67.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
bulletsafe.com vs top market performers
bulletsafe.com
top retailers
conversion rate vs average order value for bulletsafe.com and its competitors
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Revenue share by device at bulletsafe.com

In May large majority of sales on bulletsafe.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on bulletsafe.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries bulletsafe.com operates in

bulletsafe.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bulletsafe.com channels

Identify top traffic channels that drive growth for bulletsafe.comand discover how performance of traffic channels has changed over time.

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bulletsafe.com Google Ads spend

Evaluate bulletsafe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulletsafe.com devices

Review bulletsafe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulletsafe.com top markets

Explore bulletsafe.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulletsafe.com country & global rank

Assess the ranking of bulletsafe.com among other retailers within its primary country and worldwide.

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