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Jan 2026
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Home/Insights/Retailers/safeguardarmor.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for safeguardarmor.comsafeguardarmor.com

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116.4K
Revenue
Jan 26
12.9K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$350-375
AOV
Jan 26
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Safeguard Armor is an online platform that offers protective armor for safety purposes. Their products range from bulletproof vests and plate carriers to helmets and protective inserts designed to combat ballistic threats. The website aims to provide customers with a diverse range of protective solutions to ensure personal safety in dangerous situations.

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safeguardarmor.com Annual Revenue and Growth

safeguardarmor.com's annual sales on its online store amounted to $1.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
safeguardarmor.com revenue by year

safeguardarmor.com's monthly revenueOVER TIME
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Over the past three months, safeguardarmor.com revenue has experienced growth of 8.9%, compared to the preceding three months.

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safeguardarmor.com revenue growth for last six months
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OVERVIEW
In January 2026, safeguardarmor.com generated $116,397 in online sales, surpassing the SPORTS median of $109,374, while its conversion rate ranged from 2.00-2.50%, slightly below the category high of 2.57%. With an average order value (AOV) of $350-375, it fell short of the segment's high of $639 but significantly exceeded the low of $99. The site attracted 12,901 sessions, far below the leading gunbroker.com’s 14,743,769 sessions, and notably less than the median of 44,742 within the industry, indicating areas for potential growth in traffic and engagement.
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safeguardarmor.com competitors

In January 2026, safeguardarmor.com generated a revenue of $116,397 from 315 transactions and 12,901 sessions, with an average order value (AOV) of $350-375 and a conversion rate of 2.00-2.50%. When compared to its competitors, safeguardarmor.com falls behind Safelife Defense, which raked in an impressive revenue of $1,841,509 from 6,546 transactions and 422,553 sessions, with an AOV of $275-300 and a conversion rate of 1.50-2.00%. However, safeguardarmor.com outperforms Acelink Armor and Spartan Armor Systems in terms of revenue, transactions, and conversion rate. bulletsafe.com and Spartan Armor Systems have a higher AOV compared to safeguardarmor.com, but the latter excels in conversion rates. safeguardarmor.com competes well in the market, with a solid revenue performance and a competitive conversion rate among its industry peers.

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217.2K
Revenue
67.2K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
bulletsafe.com screenshot
#2 bulletsafe.com
145.4K
Revenue
19.9K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
acelinkarmor.com screenshot
#3 acelinkarmor.com
89.2K
Revenue
61.6K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
safelifedefense.com screenshot
#4 safelifedefense.com
1.8M
Revenue
422.6K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
spartanarmorsystems.com screenshot
#5 spartanarmorsystems.com
536.4K
Revenue
133.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
safeguardarmor.com vs top market performers
safeguardarmor.com
top retailers
conversion rate vs average order value for safeguardarmor.com and its competitors
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Revenue share by device at safeguardarmor.com

In January large majority of sales on safeguardarmor.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on safeguardarmor.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safeguardarmor.com channels

Identify top traffic channels that drive growth for safeguardarmor.comand discover how performance of traffic channels has changed over time.

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safeguardarmor.com Google Ads spend

Evaluate safeguardarmor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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safeguardarmor.com devices

Review safeguardarmor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safeguardarmor.com top markets

Explore safeguardarmor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safeguardarmor.com country & global rank

Assess the ranking of safeguardarmor.com among other retailers within its primary country and worldwide.

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