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Dec 2025
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Home/Insights/Retailers/bulletproofeveryone.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for bulletproofeveryone.combulletproofeveryone.com

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71.5K
Revenue
Dec 25
18.6K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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Bulletproofeveryone.com is an online platform that offers a range of security products. The website features body armor made from durable materials designed to offer protection against various threats. They offer a wide selection of armor options for civilians and professionals, focusing on enhancing personal safety and peace of mind.

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bulletproofeveryone.com Annual Revenue and Growth

bulletproofeveryone.com's annual sales on its online store amounted to $2.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bulletproofeveryone.com revenue by year

bulletproofeveryone.com's monthly revenueOVER TIME
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Over the past three months, bulletproofeveryone.com revenue has experienced decline of 14%, compared to the preceding three months.

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bulletproofeveryone.com revenue decline for last six months
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OVERVIEW
In December 2025, bulletproofeveryone.com generated $71,474 in revenue from online sales, below the industry median of $110,843, with a conversion rate ranging from 0.50-1.00%, slightly above the very low benchmark of 0.52%. The average order value (AOV) was between $475-500, underperforming against the high AOV of $632 in the SPORTS sector. With 18,626 sessions, bulletproofeveryone.com trails behind the median of 41,382 sessions in its industry, while the leading competitor, gunbroker.com, dominates with an overwhelming revenue of $333,534,269 and sessions totaling 14,932,027.
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bulletproofeveryone.com competitors

In December 2025, bulletproofeveryone.com generated $71,474 in revenue from 148 transactions with 18,626 sessions. The average order value (AOV) ranged from $475 to $500, and the conversion rate was between 0.50% and 1.00%. Comparing these metrics to its competitors, wonderhoodie.com outperformed bulletproofeveryone.com in revenue with $85,299, but had fewer transactions (216) and sessions (12,453). innocentarmor.com had significantly lower revenue at $7,630 with only 34 transactions and 2,543 sessions. safeguardclothing.com surpassed all competitors with revenue of $187,704 from 804 transactions and 59,523 sessions. bulletsafe.com also performed well with $115,249 in revenue from 218 transactions and 17,317 sessions. In terms of AOV, bulletproofeveryone.com falls within the mid-range compared to its competitors, while its conversion rate is on the lower end.

wonderhoodie.com screenshot
#1 wonderhoodie.com
85.3K
Revenue
12.5K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
innocentarmor.com screenshot
#2 innocentarmor.com
7.6K
Revenue
2.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
safeguardclothing.com screenshot
#3 safeguardclothing.com
187.7K
Revenue
59.5K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
bulletsafe.com screenshot
#4 bulletsafe.com
115.2K
Revenue
17.3K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
safeguardarmor.com screenshot
#5 safeguardarmor.com
93K
Revenue
10.5K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
bulletproofeveryone.com vs top market performers
bulletproofeveryone.com
top retailers
conversion rate vs average order value for bulletproofeveryone.com and its competitors
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Revenue share by device at bulletproofeveryone.com

In December large majority of sales on bulletproofeveryone.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In December large majority of sales on bulletproofeveryone.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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bulletproofeveryone.com channels

Identify top traffic channels that drive growth for bulletproofeveryone.comand discover how performance of traffic channels has changed over time.

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bulletproofeveryone.com Google Ads spend

Evaluate bulletproofeveryone.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulletproofeveryone.com devices

Review bulletproofeveryone.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulletproofeveryone.com top markets

Explore bulletproofeveryone.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulletproofeveryone.com country & global rank

Assess the ranking of bulletproofeveryone.com among other retailers within its primary country and worldwide.

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