safelifedefense.com
The website safelifedefense.com offers a range of personal safety products, including bulletproof vests, stab vests, and body armor for civilians and law enforcement. They also provide ballistic helmets, armored clothing, and non-lethal self-defense items, with the aim to ensure individual safety in various situations.
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safelifedefense.com Annual Revenue and Growth
safelifedefense.com's annual sales on its online store amounted to $23.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.
safelifedefense.com's monthly revenueOVER TIME
Over the past three months, safelifedefense.com revenue has experienced decline of 38%, compared to the preceding three months.
safelifedefense.com competitors
In October 2025, safelifedefense.com outperformed some of its competitors in terms of revenue, with a total of $1,819,958. Compared to bulletproofzone.com, which had revenue of $164,549, safelifedefense.com showed significant strength in generating sales. However, safelifedefense.com fell behind ar500armor.com in revenue, as they brought in $1,975,638. In terms of transactions, safelifedefense.com had 6,483, while spartanarmorsystems.com had 919 transactions, showing a difference in customer engagement. Additionally, safelifedefense.com had a higher conversion rate of 1.50-2.00%, outperforming acelinkarmor.com, which had a conversion rate of 0.00-0.50%. Despite its strengths, safelifedefense.com had fewer sessions compared to some competitors like ar500armor.com, which had 153,718 sessions. Overall, safelifedefense.com showed strong performance in revenue and conversion rate, positioning itself competitively within the industry.
Revenue share by device at safelifedefense.com
In October large majority of sales on safelifedefense.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safelifedefense.com channels
Identify top traffic channels that drive growth for safelifedefense.comand discover how performance of traffic channels has changed over time.
safelifedefense.com Google Ads spend
Evaluate safelifedefense.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
safelifedefense.com devices
Review safelifedefense.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
