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Jul 2025
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Home/Insights/Retailers/antonymcosmetics.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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3.5K
Revenue
2.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Antonymcosmetics.com is an e-commerce platform that offers a range of cosmetic products primarily focused on natural and organic formulations. The website caters to customers interested in cruelty-free makeup, including a variety of options for face, eyes, and lips. The site provides product information, prices, and convenient online purchasing options.

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antonymcosmetics.com's revenueOVER TIME
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Over the past three months, antonymcosmetics.com revenue has experienced decline of 21%, compared to the preceding three months.

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antonymcosmetics.com revenue decline for last six months
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OVERVIEW
In July 2025, antonymcosmetics.com in the BEAUTY AND COSMETICS industry generated $3,464 in online sales, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $50-75. The website had 2,431 sessions during the month. In comparison, the top-performing online store in the category, themancompany.com, achieved $113,233,299 in revenue with a 4.31% conversion rate and an AOV of $211. On the other hand, the median revenue in the industry is $48,182, with a very low conversion rate of 1.0% and an AOV of $51. sephora.com had the highest sessions at 41,064,568, while the median sessions for the industry is 20,909.
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antonymcosmetics.com competitors

In July 2025, antonymcosmetics.com reported a revenue of $3,464 with 63 transactions and 2,431 sessions. Their Average Order Value (AOV) ranged between $50-75, and they had a conversion rate of 2.50-3.00%. Compared to its competitors, Antonym Cosmetics falls behind in revenue, transactions, and sessions. For instance, hakuhodousa.com had a revenue of $51,019 with 495 transactions and 13,224 sessions, along with a higher AOV of $100-125 and a conversion rate of 3.50-4.00%. Similarly, bhcosmetics.com reported $932 in revenue with 8 transactions and 169 sessions, but had a higher conversion rate of 4.50-5.00%. On the other hand, greenpeople.co.uk outperformed all competitors with a revenue of $155,300, 4,033 transactions, and 187,736 sessions, despite having a lower AOV of $25-50 and a conversion rate of 2.00-2.50%. Antonym Cosmetics has room for improvement in order to compete more effectively in the market.

hakuhodousa.com screenshot
#1 hakuhodousa.com
51K
Revenue
13.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
ebanel.com screenshot
#2 ebanel.com
24.2K
Revenue
16.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
bhcosmetics.com screenshot
#3 bhcosmetics.com
932.4
Revenue
168.6
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
byartis.com screenshot
#4 byartis.com
26.7K
Revenue
9.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
greenpeople.co.uk screenshot
#5 greenpeople.co.uk
155.3K
Revenue
187.7K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
antonymcosmetics.com vs top market performers
antonymcosmetics.com
top retailers
conversion rate vs average order value for antonymcosmetics.com and its competitors
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Revenue share by device at antonymcosmetics.com

In July large majority of sales on antonymcosmetics.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In July large majority of sales on antonymcosmetics.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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antonymcosmetics.com channels

Identify top traffic channels that drive growth for antonymcosmetics.comand discover how performance of traffic channels has changed over time.

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antonymcosmetics.com Google Ads spend

Evaluate antonymcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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antonymcosmetics.com devices

Review antonymcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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antonymcosmetics.com top markets

Explore antonymcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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antonymcosmetics.com country & global rank

Assess the ranking of antonymcosmetics.com among other retailers within its primary country and worldwide.

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