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Sep 2025
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Home/Insights/Retailers/antonymcosmetics.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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3.4K
Revenue
Sep 25
2.4K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Antonymcosmetics.com is an e-commerce platform that offers a range of cosmetic products primarily focused on natural and organic formulations. The website caters to customers interested in cruelty-free makeup, including a variety of options for face, eyes, and lips. The site provides product information, prices, and convenient online purchasing options.

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antonymcosmetics.com Annual Revenue and Growth

antonymcosmetics.com's annual sales on its online store amounted to $296K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$296K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
antonymcosmetics.com revenue by year

antonymcosmetics.com's monthly revenueOVER TIME
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Over the past three months, antonymcosmetics.com revenue has experienced growth of 16%, compared to the preceding three months.

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antonymcosmetics.com revenue growth for last six months
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OVERVIEW
In September 2025, antonymcosmetics.com generated $3,411 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 2.50-3.00%, trailing behind the high benchmark of 4.54%. Their average order value (AOV) ranged from $50-75, slightly above the low threshold of $47 but far from the high AOV of $203. With 2,399 sessions, antonymcosmetics.com falls short compared to the median of 18,928 in their industry, overshadowed by ulta.com's impressive revenue of $93,223,020 and sephora.com's record sessions of 45,764,193, highlighting areas for improvement.
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antonymcosmetics.com competitors

In September 2025, antonymcosmetics.com lags behind its competitors in terms of revenue, transactions, and sessions. With a revenue of $3,411 from 64 transactions and 2,399 sessions, Antonym Cosmetics has a lower performance compared to its competitors. The average order value (AOV) falls within the range of $50-75, and the conversion rate is between 2.50-3.00%. In contrast, hakuhodousa.com leads the pack with a revenue of $48,772 from 478 transactions and 11,455 sessions, boasting an AOV of $100-125 and a conversion rate of 4.00-4.50%. Other competitors like ebanel.com, byartis.com, and greenpeople.co.uk also outperform Antonym Cosmetics in revenue, transactions, and sessions, with varying AOV and conversion rates. Overall, Antonym Cosmetics has room for improvement in terms of performance metrics compared to its competitors in the cosmetic industry.

hakuhodousa.com screenshot
#1 hakuhodousa.com
48.8K
Revenue
11.5K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
ebanel.com screenshot
#2 ebanel.com
16.9K
Revenue
12K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
byartis.com screenshot
#3 byartis.com
35.6K
Revenue
11.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
greenpeople.co.uk screenshot
#4 greenpeople.co.uk
202.3K
Revenue
168.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
petitvour.com screenshot
#5 petitvour.com
24.6K
Revenue
8.4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
antonymcosmetics.com vs top market performers
antonymcosmetics.com
top retailers
conversion rate vs average order value for antonymcosmetics.com and its competitors
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Revenue share by device at antonymcosmetics.com

In September large majority of sales on antonymcosmetics.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In September large majority of sales on antonymcosmetics.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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antonymcosmetics.com channels

Identify top traffic channels that drive growth for antonymcosmetics.comand discover how performance of traffic channels has changed over time.

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antonymcosmetics.com Google Ads spend

Evaluate antonymcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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antonymcosmetics.com devices

Review antonymcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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antonymcosmetics.com top markets

Explore antonymcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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antonymcosmetics.com country & global rank

Assess the ranking of antonymcosmetics.com among other retailers within its primary country and worldwide.

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