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Home/Insights/Retailers/sigmabeauty.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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130.8K
Revenue
Aug 25
172.1K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Sigma Beauty is a website that offers a wide range of beauty products. They sell makeup brushes, cosmetic tools, and accessories. Moreover, customers can find a variety of makeup products such as foundations, eyeshadows, lipsticks, and skincare items. The site also provides educational resources and tutorials for beauty enthusiasts.

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sigmabeauty.com Annual Revenue and Growth

sigmabeauty.com's annual sales on its online store amounted to $4.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sigmabeauty.com revenue by year

sigmabeauty.com's monthly revenueOVER TIME
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Over the past three months, sigmabeauty.com revenue has experienced decline of 9.4%, compared to the preceding three months.

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sigmabeauty.com revenue decline for last six months
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OVERVIEW
In August 2025, sigmabeauty.com in the BEAUTY AND COSMETICS industry generated $130,800 in online sales, with a conversion rate ranging from 1.00-1.50% and an average order value (AOV) of $50-75. The website had 172,077 sessions, while the highest sessions were recorded at 44,212,513 on sephora.com. The median revenue in the category was $43,264, with themancompany.com leading at $109,440,426. A very high conversion rate in BEAUTY AND COSMETICS was 4.33%, and a very low conversion rate was 1.0%. A very high AOV in the category was $202, and a very low AOV was $46.
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sigmabeauty.com competitors

In August 2025, sigmabeauty.com reported a revenue of $130,800 with 2,203 transactions and 172,077 sessions, boasting an average order value (AOV) of $50-$75 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, luxiebeauty.com lagged behind with revenue of $13,194, 155 transactions, and 7,289 sessions, but had a higher AOV of $75-$100 and a conversion rate of 2.00-2.50%. On the other hand, sigmaphoto.com excelled with a revenue of $1,833,047, 1,975 transactions, and 223,447 sessions, with an impressive AOV of $925-$950, albeit with a lower conversion rate of 0.50-1.00%. anisabeauty.com and belleandblush.com fell in between these ranges, each showing varying degrees of success in revenue, transactions, sessions, AOV, and conversion rates when compared to sigmabeauty.com and each other.

luxiebeauty.com screenshot
#1 luxiebeauty.com
13.2K
Revenue
7.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
sigmaphoto.com screenshot
#2 sigmaphoto.com
1.8M
Revenue
223.4K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
anisabeauty.com screenshot
#3 anisabeauty.com
53.6K
Revenue
37.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
belleandblush.com screenshot
#4 belleandblush.com
32.2K
Revenue
11.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hakuhodousa.com screenshot
#5 hakuhodousa.com
49.6K
Revenue
13K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
sigmabeauty.com vs top market performers
sigmabeauty.com
top retailers
conversion rate vs average order value for sigmabeauty.com and its competitors
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Revenue share by device at sigmabeauty.com

In August large majority of sales on sigmabeauty.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on sigmabeauty.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sigmabeauty.com channels

Identify top traffic channels that drive growth for sigmabeauty.comand discover how performance of traffic channels has changed over time.

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sigmabeauty.com Google Ads spend

Evaluate sigmabeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sigmabeauty.com devices

Review sigmabeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sigmabeauty.com top markets

Explore sigmabeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sigmabeauty.com country & global rank

Assess the ranking of sigmabeauty.com among other retailers within its primary country and worldwide.

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