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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for adidas.itadidas.it

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6.3M
Revenue
Mar 26
2.6M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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The website adidas.it offers a wide range of products by the brand Adidas. Products available include sportswear, footwear, accessories, and equipment for various sports and activities. Customers can browse and purchase from diverse collections tailored for men, women, and children. The site also provides information regarding the brands latest releases and collaborations.

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adidas.it Annual Revenue and Growth

adidas.it's annual sales on its online store amounted to $57.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$57.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
adidas.it revenue by year

adidas.it's monthly revenueOVER TIME
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Over the past three months, adidas.it revenue has experienced decline of 19%, compared to the preceding three months.

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adidas.it revenue decline for last six months
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OVERVIEW
In March 2026, adidas.it generated $6,309,241 in online sales, significantly outperforming the median revenue of $83,040 in the FASHION AND APPAREL industry. With a conversion rate between 2.00-2.50%, it falls short of the high benchmark of 3.14%, while its average order value (AOV) ranged from $100-125, below the industry high of $377. The site attracted 2,553,497 sessions, vastly exceeding the median of 36,457, yet far behind the market leader, shein.com, which recorded 298,145,068 sessions. Overall, adidas.it demonstrates strong engagement, but still faces challenges in conversion and AOV relative to top competitors.
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adidas.it competitors

When comparing adidas.it to its competitors in March 2026, adidas.it stands out with a revenue of $6,309,241, coming close to adidas.com at $58,746,794. However, it falls behind nike.com, which leads with a revenue of $266,274,312. In terms of transactions, adidas.it records 53,361, while adidas.com has 581,220 transactions and nike.com boasts 2,093,238 transactions. The conversion rate for adidas.it is at a solid 2.00-2.50%, matching adidas.com, but lagging behind nike.com at 1.50-2.00%. In sessions, adidas.it has 2,553,497, while nike.com dominates with 107,785,546 sessions. Despite facing stiff competition from major players like nike.com and adidas.com, adidas.it holds its own and continues to perform well in the online sports apparel market.

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#3 adidas.com
58.7M
Revenue
28.5M
Sessions
2.0-2.5%
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$100-125
AOV
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266.3M
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107.8M
Sessions
1.5-2.0%
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AOV
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3.1M
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Sessions
1.5-2.0%
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AOV
adidas.it vs top market performers
adidas.it
top retailers
conversion rate vs average order value for adidas.it and its competitors
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Revenue share by device at adidas.it

In March large majority of sales on adidas.it, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on adidas.it, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.it channels

Identify top traffic channels that drive growth for adidas.itand discover how performance of traffic channels has changed over time.

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adidas.it Google Ads spend

Evaluate adidas.it's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.it devices

Review adidas.it's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.it top markets

Explore adidas.it's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.it country & global rank

Assess the ranking of adidas.it among other retailers within its primary country and worldwide.

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