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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for adidas.itadidas.it

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5.8M
Revenue
Jun 26
2.9M
Sessions
Jun 26
1.5-2.0%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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The website adidas.it offers a wide range of products by the brand Adidas. Products available include sportswear, footwear, accessories, and equipment for various sports and activities. Customers can browse and purchase from diverse collections tailored for men, women, and children. The site also provides information regarding the brands latest releases and collaborations.

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adidas.it Annual Revenue and Growth

adidas.it's annual sales on its online store amounted to $57.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$57.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
adidas.it revenue by year

adidas.it's monthly revenueOVER TIME
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Over the past three months, adidas.it revenue has experienced decline of 2.3%, compared to the preceding three months.

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adidas.it revenue decline for last six months
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OVERVIEW
In June 2026, adidas.it generated $5,835,212 in online sales, significantly surpassing the FASHION AND APPAREL median of $72,361, despite a lower conversion rate of 1.50-2.00%, compared to the sector's high of 3.17%. With an Average Order Value (AOV) ranging from $100-125, adidas.it falls short of the high AOV benchmark of $404, yet exceeds the low of $82. The site attracted 2,875,262 sessions, markedly higher than the median of 28,254 in its industry, though still distant from shein.com’s leading 281,242,442 sessions, highlighting both potential and challenges within its online performance landscape.
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adidas.it competitors

In June 2026, adidas.it generated $5,835,212 in revenue from 49,367 transactions across 2,875,262 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In contrast, nike.com dominated the market with $336,816,251 in revenue from 2,689,378 transactions over 113,269,473 sessions, achieving an AOV of $125-150 and a conversion rate of 2.00-2.50%. adidas.com also performed strongly, with revenues of $101,347,186 from 985,898 transactions and a conversion rate in the same range. Meanwhile, asos.com surpassed adidas.it with a staggering $93,892,648 in revenue, yet had a higher session count (66,267,530) and lower conversion rate (1.00-1.50%). Competitors like aw-lab.com and 11teamsports.com lagged significantly, with revenues of $387,425 and $4,922,532 respectively, underscoring adidas.it's relative strength in the market.

aw-lab.com screenshot
#1 aw-lab.com
387.4K
Revenue
482.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
asos.com screenshot
#2 asos.com
93.9M
Revenue
66.3M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
adidas.com screenshot
#3 adidas.com
101.3M
Revenue
45M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
nike.com screenshot
#4 nike.com
336.8M
Revenue
113.3M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
11teamsports.com screenshot
#5 11teamsports.com
4.9M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
adidas.it vs top market performers
adidas.it
top retailers
conversion rate vs average order value for adidas.it and its competitors
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Revenue share by device at adidas.it

In June large majority of sales on adidas.it, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on adidas.it, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.it channels

Identify top traffic channels that drive growth for adidas.itand discover how performance of traffic channels has changed over time.

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adidas.it Google Ads spend

Evaluate adidas.it's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.it devices

Review adidas.it's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.it top markets

Explore adidas.it's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.it country & global rank

Assess the ranking of adidas.it among other retailers within its primary country and worldwide.

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