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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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7.2M
Revenue
Nov 25
5.7M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Adidas.es is an official website operated by Adidas, a well-known multinational corporation. The website serves as a platform for customers to explore and purchase a wide range of sports apparel, footwear, and accessories. It provides access to Adidas latest products, collaborations, and releases for individuals interested in various sports and active lifestyle pursuits.

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adidas.es Annual Revenue and Growth

adidas.es's annual sales on its online store amounted to $43.1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$43.1M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
adidas.es revenue by year

adidas.es's monthly revenueOVER TIME
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Over the past three months, adidas.es revenue has experienced growth of 46%, compared to the preceding three months.

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adidas.es revenue growth for last six months
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OVERVIEW
In November 2025, adidas.es achieved online sales revenue of $7,172,154, significantly surpassing the FASHION AND APPAREL median of $93,064, yet falling short of the category leader shein.com’s $916,157,774. With a conversion rate of 1.50-2.00%, adidas.es remains competitive, though below the high benchmark of 3.37%. The average order value (AOV) stands at $75-100, just above the lower threshold of $76, while sessions totaled 5,672,543, starkly contrasting with shein.com’s dominant 342,497,064 and exceeding the median of 36,492 in the industry. Overall, adidas.es displays robust performance within a challenging market.
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adidas.es competitors

In November 2025, adidas.es had a revenue of 7,172,154 with 90,240 transactions and 5,672,543 sessions, boasting an AOV of 75-100 and a conversion rate of 1.50-2.00. When comparing adidas.es to its competitors, it is evident that there are some key differences. For example, zalando.es had a higher revenue of 28,104,141 with 292,052 transactions and 13,816,539 sessions, along with a similar AOV and a slightly higher conversion rate of 2.00-2.50. On the other hand, adidas.com had a significantly higher revenue of 70,090,631 with 713,892 transactions and 36,870,199 sessions, maintaining a similar AOV and conversion rate. In contrast, asos.com had the highest revenue of 159,325,130 with 1,112,833 transactions and 63,562,508 sessions, along with a higher AOV and the same conversion rate as adidas.es. stockx.com and footdistrict.com also showed varying revenue, transactions, sessions, AOV, and conversion rates compared to adidas.es, highlighting the competitive landscape in the online retail industry.

zalando.es screenshot
#1 zalando.es
28.1M
Revenue
13.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
adidas.com screenshot
#2 adidas.com
70.1M
Revenue
36.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
asos.com screenshot
#3 asos.com
159.3M
Revenue
63.6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
stockx.com screenshot
#4 stockx.com
138.4M
Revenue
29.8M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
footdistrict.com screenshot
#5 footdistrict.com
2M
Revenue
834.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
adidas.es vs top market performers
adidas.es
top retailers
conversion rate vs average order value for adidas.es and its competitors
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Revenue share by device at adidas.es

In November large majority of sales on adidas.es, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on adidas.es, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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adidas.es channels

Identify top traffic channels that drive growth for adidas.esand discover how performance of traffic channels has changed over time.

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adidas.es Google Ads spend

Evaluate adidas.es's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.es devices

Review adidas.es's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.es top markets

Explore adidas.es's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.es country & global rank

Assess the ranking of adidas.es among other retailers within its primary country and worldwide.

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