Home/Insights/Industries/Home & Garden/Home Furnishings and AppliancesIndustry Intelligence — Home & Garden — Apr 2026

Home Furnishings and Appliances

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Furniture, home decor, and household appliances available at multiple price points. Offers sofas, beds, dining sets, and kitchen equipment for home and office use.

1.39B

Revenue
Apr 26

184M

Sessions
Apr 26

1.5-2.0%

Conv. rate
Apr 26

$400-500

AOV
Apr 26

30+

Retailers
Tracked

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Home Furnishings and Appliances Annual Revenue and Growth

Home Furnishings and Appliances's aggregate online sales across tracked retailers amounted to $16B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$16B

Annual growth forecast

2025/2026

5-10%

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eCommerce Revenue

Revenue by year

Home Furnishings and Appliances monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 15% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Home Furnishings and Appliances

BY REVENUE

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Home Furnishings and Appliances revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

70%

Mobile

30%

Home Furnishings and Appliances performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 30+

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Home Furnishings and Appliances traffic channels

Identify the top traffic channels driving growth across Home Furnishings and Appliances retailers, and see how channel performance has shifted over time.

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Home Furnishings and Appliances Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Home Furnishings and Appliances retailers, with performance tracked over time.

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Home Furnishings and Appliances top markets

Explore the key markets for Home Furnishings and Appliances — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Home Furnishings and Appliances retailer rankings

See how retailers rank within Home Furnishings and Appliances and worldwide by revenue, traffic and growth.

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