GRIPS CUSTOMERS & RESEARCH PARTNERS
Skincare and sun protection products including moisturizers, cleansers, and sunscreens for various skin types and sun care needs.
8M
3.69M
2.0-2.5%
$0-100
20+
Skin Care and Sun Protection's aggregate online sales across tracked retailers amounted to $92M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 11% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
62%
Mobile
38%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 20+
Identify the top traffic channels driving growth across Skin Care and Sun Protection retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Skin Care and Sun Protection retailers, with performance tracked over time.
Other
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550+ retailers tracked
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500+ retailers tracked
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500+ retailers tracked
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450+ retailers tracked
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400+ retailers tracked
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350+ retailers tracked
Nutritional Supplements and Health
350+ retailers tracked
