Home/Insights/Industries/Health & Beauty/Organic Vitamins and Dietary SupplementsIndustry Intelligence — Health & Beauty — Apr 2026

Organic Vitamins and Dietary Supplements

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Organic and plant-based vitamins, supplements, and nutritional products designed to support health and wellness. Includes protein powders, probiotics, and functional formulas.

1.6M

Revenue
Apr 26

447K

Sessions
Apr 26

3.5-4.0%

Conv. rate
Apr 26

$0-100

AOV
Apr 26

15+

Retailers
Tracked

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Organic Vitamins and Dietary Supplements Annual Revenue and Growth

Organic Vitamins and Dietary Supplements's aggregate online sales across tracked retailers amounted to $13M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$13M

Annual growth forecast

2025/2026

5-10%

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eCommerce Revenue

Revenue by year

Organic Vitamins and Dietary Supplements monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 45% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Organic Vitamins and Dietary Supplements

BY REVENUE

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Organic Vitamins and Dietary Supplements revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

53%

Mobile

47%

Organic Vitamins and Dietary Supplements performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Organic Vitamins and Dietary Supplements traffic channels

Identify the top traffic channels driving growth across Organic Vitamins and Dietary Supplements retailers, and see how channel performance has shifted over time.

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Organic Vitamins and Dietary Supplements Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Organic Vitamins and Dietary Supplements retailers, with performance tracked over time.

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Organic Vitamins and Dietary Supplements top markets

Explore the key markets for Organic Vitamins and Dietary Supplements — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Organic Vitamins and Dietary Supplements retailer rankings

See how retailers rank within Organic Vitamins and Dietary Supplements and worldwide by revenue, traffic and growth.

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