Home/Insights/Industries/Health & Beauty/Natural Skincare and WellnessIndustry Intelligence — Health & Beauty — Apr 2026

Natural Skincare and Wellness

Start benchmarking for free
Sign in with Google

Natural and organic skincare products emphasizing clean ingredients, including cleansers, serums, masks, and facial tools for healthy skin and wellness.

20M

Revenue
Apr 26

7.9M

Sessions
Apr 26

2.5-3.0%

Conv. rate
Apr 26

$0-100

AOV
Apr 26

100+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Natural Skincare and Wellness Annual Revenue and Growth

Natural Skincare and Wellness's aggregate online sales across tracked retailers amounted to $291M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)

2025

$291M

Annual growth forecast

2025/2026

10-20%

Start benchmarking for free

Sign in with Google

eCommerce Revenue

Revenue by year

Natural Skincare and Wellness monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 50% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

Benchmark against your competitors for free

Sign in with Google

Top products in Natural Skincare and Wellness

BY REVENUE

Get access to full product performance analysis

Natural Skincare and Wellness revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

64%

Mobile

36%

Natural Skincare and Wellness performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 100+

Gain even more insights with the Grips app

Natural Skincare and Wellness traffic channels

Identify the top traffic channels driving growth across Natural Skincare and Wellness retailers, and see how channel performance has shifted over time.

Sign in with Google

Natural Skincare and Wellness Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Natural Skincare and Wellness retailers, with performance tracked over time.

Sign in with Google

Natural Skincare and Wellness top markets

Explore the key markets for Natural Skincare and Wellness — the countries contributing the highest revenue, transactions, sessions and ad spend.

Sign in with Google

Natural Skincare and Wellness retailer rankings

See how retailers rank within Natural Skincare and Wellness and worldwide by revenue, traffic and growth.

Sign in with Google

Understand how your
competitors drive sales.

Drive growth and optimize key metrics with our e-commerce intelligence platform
Sign in with Google
Grips App Footer Image
© Grips 2022 All Rights Reserved