GRIPS CUSTOMERS & RESEARCH PARTNERS
Natural handmade skincare including soaps, oils, and treatments made with organic botanical ingredients.
1.94M
495K
4.5-5.0%
$0-100
10+
Natural and Handmade Skincare's aggregate online sales across tracked retailers amounted to $25M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 45% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
53%
Mobile
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Natural and Handmade Skincare retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Natural and Handmade Skincare retailers, with performance tracked over time.
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