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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for fatco.comfatco.com

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17.8K
Revenue
Jan 26
7.8K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Fatco.com is a website that offers a range of personal care products made from organic and natural ingredients. They sell items like skincare products, deodorants, and tinted moisturizers. The website aims to provide customers with high-quality, primal and paleo-friendly goods that are globally sourced and produced.

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fatco.com Annual Revenue and Growth

fatco.com's annual sales on its online store amounted to $427.1K in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$427.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fatco.com revenue by year

fatco.com's monthly revenueOVER TIME
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Over the past three months, fatco.com revenue has experienced decline of 45%, compared to the preceding three months.

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fatco.com revenue decline for last six months
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OVERVIEW
In January 2026, fatco.com generated $17,808 in online sales, significantly below the BEAUTY AND COSMETICS median of $51,477, with a conversion rate of 3.50-4.00%, slightly under the high of 4.7%. Their average order value (AOV) ranged between $50-75, while the sector's high AOV is $194. fatco.com attracted 7,844 sessions, far below ulta.com’s impressive 47,691,438 sessions and the median of 22,631. Despite a solid conversion rate, fatco.com faces challenges in revenue and traffic compared to industry leaders, indicating potential areas for growth and improvement.
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fatco.com competitors

When comparing fatco.com to its competitors in January 2026, it is evident that fatco.com falls in the middle range in terms of revenue. fatco.com generated $17,808 from 299 transactions and 7,844 sessions with an average order value (AOV) between $50-75 and a conversion rate of 3.50-4.00%. In comparison, buffaloalgrassfed.com had lower revenue at $6,250 with fewer transactions and sessions, while toupsandco.com led the pack with an impressive revenue of $319,728 from 5,177 transactions and 141,569 sessions. piperwai.com had a higher AOV at $100-125 and a slightly higher conversion rate, while wonderlabs.com had a lower conversion rate despite a similar AOV to fatco.com. Overall, fatco.com remains competitive but has room for growth to match the revenue levels of top-performing competitors like toupsandco.com.

buffalogalgrassfed.com screenshot
#1 buffalogalgrassfed.com
6.2K
Revenue
4K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
vintagetradition.com screenshot
#2 vintagetradition.com
22.5K
Revenue
10.8K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
toupsandco.com screenshot
#3 toupsandco.com
319.7K
Revenue
141.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
piperwai.com screenshot
#4 piperwai.com
47K
Revenue
9.4K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
wonderlabs.com screenshot
#5 wonderlabs.com
37.9K
Revenue
24.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fatco.com vs top market performers
fatco.com
top retailers
conversion rate vs average order value for fatco.com and its competitors
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Revenue share by device at fatco.com

In January large majority of sales on fatco.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In January large majority of sales on fatco.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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fatco.com channels

Identify top traffic channels that drive growth for fatco.comand discover how performance of traffic channels has changed over time.

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fatco.com Google Ads spend

Evaluate fatco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatco.com devices

Review fatco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatco.com top markets

Explore fatco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fatco.com country & global rank

Assess the ranking of fatco.com among other retailers within its primary country and worldwide.

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