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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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25.7K
Revenue
Nov 25
7.5K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Fatco.com is a website that offers a range of personal care products made from organic and natural ingredients. They sell items like skincare products, deodorants, and tinted moisturizers. The website aims to provide customers with high-quality, primal and paleo-friendly goods that are globally sourced and produced.

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fatco.com Annual Revenue and Growth

fatco.com's annual sales on its online store amounted to $441K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$441K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fatco.com revenue by year

fatco.com's monthly revenueOVER TIME
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Over the past three months, fatco.com revenue has experienced decline of 0.88%, compared to the preceding three months.

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fatco.com revenue decline for last six months
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OVERVIEW
In November 2025, fatco.com generated $25,659 in online sales with a conversion rate of 3.50-4.00%, slightly below the BEAUTY AND COSMETICS industry median of $52,547 and the high conversion rate of 5.32%. The average order value (AOV) ranged from $75-100, also below the sector's high of $204. With 7,540 sessions, fatco.com falls significantly short of the median of 19,748 and the leading store, sephora.com, which boasts an impressive 76,114,809 sessions, indicating areas for improvement in traffic and revenue performance within the competitive landscape.
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fatco.com competitors

When comparing fatco.com to its competitors in November 2025, we see that Fatco has a revenue of $25,659 with 287 transactions and 7,540 sessions, resulting in an Average Order Value (AOV) of $75-100 and a conversion rate of 3.50-4.00%. In contrast, Buffalo Gal Grass Fed has a revenue of $4,557, Vintage Tradition has a revenue of $18,718, Toups and Co. has a revenue of $343,669, PiperWai has a revenue of $30,125, and Wonder Labs has a revenue of $45,913. These competitors vary in transactions, sessions, AOV, and conversion rate, with each having strengths and weaknesses in different areas compared to Fatco. Toups and Co. stands out with the highest revenue and sessions, while PiperWai has the highest AOV. Fatco's performance falls within the range of its competitors in terms of revenue, transactions, AOV, and conversion rate.

buffalogalgrassfed.com screenshot
#1 buffalogalgrassfed.com
4.6K
Revenue
2.8K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
vintagetradition.com screenshot
#2 vintagetradition.com
18.7K
Revenue
8.5K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
toupsandco.com screenshot
#3 toupsandco.com
343.7K
Revenue
128.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
piperwai.com screenshot
#4 piperwai.com
30.1K
Revenue
5.5K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
wonderlabs.com screenshot
#5 wonderlabs.com
45.9K
Revenue
24.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
fatco.com vs top market performers
fatco.com
top retailers
conversion rate vs average order value for fatco.com and its competitors
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Revenue share by device at fatco.com

In November large majority of sales on fatco.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In November large majority of sales on fatco.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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fatco.com channels

Identify top traffic channels that drive growth for fatco.comand discover how performance of traffic channels has changed over time.

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fatco.com Google Ads spend

Evaluate fatco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatco.com devices

Review fatco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatco.com top markets

Explore fatco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fatco.com country & global rank

Assess the ranking of fatco.com among other retailers within its primary country and worldwide.

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