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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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14.5K
Revenue
Apr 26
7.6K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Fatco.com is a website that offers a range of personal care products made from organic and natural ingredients. They sell items like skincare products, deodorants, and tinted moisturizers. The website aims to provide customers with high-quality, primal and paleo-friendly goods that are globally sourced and produced.

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fatco.com Annual Revenue and Growth

fatco.com's annual sales on its online store amounted to $427.1K in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$427.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fatco.com revenue by year

fatco.com's monthly revenueOVER TIME
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Over the past three months, fatco.com revenue has experienced decline of 33%, compared to the preceding three months.

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fatco.com revenue decline for last six months
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OVERVIEW
In April 2026, fatco.com generated $14,540 in online sales with a conversion rate of 3.50-4.00%, which is slightly below the industry high of 4.38%, while its average order value (AOV) ranged between $50-$75, below the top-tier AOV of $195. The site recorded 7,581 sessions, significantly lower than the median of 20,819 sessions in the BEAUTY AND COSMETICS sector, and far behind the leader, sephora.com, which boasts $117,760,640 in revenue and 84,653,344 sessions. Overall, fatco.com exhibits solid performance yet reveals opportunities for growth in both sales and traffic.
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fatco.com competitors

In April 2026, fatco.com generated $14,540 in revenue from 266 transactions across 7,581 sessions, achieving a conversion rate of 3.50-4.00%. Comparatively, buffalogalgrassfed.com earned $5,169 with 88 transactions from 2,624 sessions, reflecting a conversion rate of 3.00-3.50%. vintagetradition.com saw $13,716 in revenue from 302 transactions over 9,041 sessions, also with a 3.00-3.50% conversion rate. toupsandco.com outperformed significantly with $168,315 in revenue, leveraging 2,756 transactions across 79,283 sessions, but maintained a lower conversion rate of 3.00-3.50%. piperwai.com achieved $27,966 in revenue from 251 transactions, but had the lowest conversion rate at 2.00-2.50%. fatco.com’s performance is solid, particularly in AOV, aligning well with competitors like buffalogalgrassfed.com and toupsandco.com, yet it leads in revenue among comparable AOV peers.

buffalogalgrassfed.com screenshot
#1 buffalogalgrassfed.com
5.2K
Revenue
2.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
vintagetradition.com screenshot
#2 vintagetradition.com
13.7K
Revenue
9K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
toupsandco.com screenshot
#3 toupsandco.com
168.3K
Revenue
79.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
piperwai.com screenshot
#4 piperwai.com
28K
Revenue
10.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
summersolacetallow.com screenshot
#5 summersolacetallow.com
19.9K
Revenue
10.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fatco.com vs top market performers
fatco.com
top retailers
conversion rate vs average order value for fatco.com and its competitors
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Revenue share by device at fatco.com

In April large majority of sales on fatco.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In April large majority of sales on fatco.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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fatco.com channels

Identify top traffic channels that drive growth for fatco.comand discover how performance of traffic channels has changed over time.

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fatco.com Google Ads spend

Evaluate fatco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatco.com devices

Review fatco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatco.com top markets

Explore fatco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fatco.com country & global rank

Assess the ranking of fatco.com among other retailers within its primary country and worldwide.

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