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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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34.4K
Revenue
Sep 25
11.9K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Fatco.com is a website that offers a range of personal care products made from organic and natural ingredients. They sell items like skincare products, deodorants, and tinted moisturizers. The website aims to provide customers with high-quality, primal and paleo-friendly goods that are globally sourced and produced.

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fatco.com Annual Revenue and Growth

fatco.com's annual sales on its online store amounted to $441K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$441K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fatco.com revenue by year

fatco.com's monthly revenueOVER TIME
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Over the past three months, fatco.com revenue has experienced growth of 11%, compared to the preceding three months.

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fatco.com revenue growth for last six months
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OVERVIEW
In September 2025, fatco.com generated $34,403 in online sales, falling short of the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 3.50-4.00%, slightly below the high of 4.54%. The average order value (AOV) ranged from $75 to $100, notably lower than the high AOV of $203 in the industry. With 11,872 sessions, fatco.com lagged behind the median of 18,928 and the leading site, sephora.com, with 45,764,193 sessions, highlighting opportunities for improvement in traffic and revenue performance within its competitive landscape.
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fatco.com competitors

In September 2025, fatco.com outperformed some of its competitors in terms of revenue, transactions, and sessions. While fatco.com reported a revenue of $34,403 with 419 transactions and 11,872 sessions, buffalogalgrassfed.com lagged behind with a revenue of $7,224, 168 transactions, and 5,580 sessions. vintagetradition.com also fell short with $15,746 in revenue, 402 transactions, and 12,631 sessions. However, toupsandco.com surpassed fatco.com with a revenue of $380,856, 5,351 transactions, and 153,810 sessions. piperwai.com showed similar performance to fatco.com with $53,446 in revenue, 445 transactions, and 12,535 sessions, while wonderlabs.com trailed slightly behind with $37,345 in revenue, 520 transactions, and 21,038 sessions. Despite facing stiff competition, fatco.com maintained a solid average order value and conversion rate within the range of its rivals.

buffalogalgrassfed.com screenshot
#1 buffalogalgrassfed.com
7.2K
Revenue
5.6K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
vintagetradition.com screenshot
#2 vintagetradition.com
15.7K
Revenue
12.6K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
toupsandco.com screenshot
#3 toupsandco.com
380.9K
Revenue
153.8K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
piperwai.com screenshot
#4 piperwai.com
53.4K
Revenue
12.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
wonderlabs.com screenshot
#5 wonderlabs.com
37.3K
Revenue
21K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fatco.com vs top market performers
fatco.com
top retailers
conversion rate vs average order value for fatco.com and its competitors
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Revenue share by device at fatco.com

In September large majority of sales on fatco.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on fatco.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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fatco.com channels

Identify top traffic channels that drive growth for fatco.comand discover how performance of traffic channels has changed over time.

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fatco.com Google Ads spend

Evaluate fatco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatco.com devices

Review fatco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatco.com top markets

Explore fatco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fatco.com country & global rank

Assess the ranking of fatco.com among other retailers within its primary country and worldwide.

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