General groceries including fresh produce, meats, dairy, and specialty food items from supermarket chains. Fresh foods and pantry staples for household shopping.
916M
97M
7.0-7.5%
$100-200
30+
Grocery and Specialty Foods's aggregate online sales across tracked retailers amounted to $10B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 16% from Jan to Jun.
BY REVENUE
Share of industry revenue split across devices.
Desktop
75%
Mobile
25%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 30+
Identify the top traffic channels driving growth across Grocery and Specialty Foods retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Grocery and Specialty Foods retailers, with performance tracked over time.
Other