Home/Insights/Industries/Food, Beverages & Tobacco/Specialty CoffeeIndustry Intelligence — Food, Beverages & Tobacco — Apr 2026

Specialty Coffee

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Specialty coffee beans, machines, equipment, and accessories for brewing enthusiasts and professionals.

56M

Revenue
Apr 26

11M

Sessions
Apr 26

3.5-4.0%

Conv. rate
Apr 26

$100-200

AOV
Apr 26

500+

Retailers
Tracked

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Specialty Coffee Annual Revenue and Growth

Specialty Coffee's aggregate online sales across tracked retailers amounted to $706M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$706M

Annual growth forecast

2025/2026

0-5%

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eCommerce Revenue

Revenue by year

Specialty Coffee monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 32% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Specialty Coffee

BY REVENUE

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Specialty Coffee revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

69%

Mobile

31%

Specialty Coffee performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 500+

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Specialty Coffee traffic channels

Identify the top traffic channels driving growth across Specialty Coffee retailers, and see how channel performance has shifted over time.

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Specialty Coffee Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Specialty Coffee retailers, with performance tracked over time.

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Specialty Coffee top markets

Explore the key markets for Specialty Coffee — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Specialty Coffee retailer rankings

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