Home/Insights/Industries/Food, Beverages & Tobacco/Craft BeveragesOnline Industry Intelligence — Food, Beverages & Tobacco — Jun 2026

Craft Beverages

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Wine, spirits, beer, ciders and specialty craft beverages available for online purchase and delivery to customers at wholesale and retail pricing.

90M

Revenue
Jun 26

11M

Sessions
Jun 26

3.5-4.0%

Conv. rate
Jun 26

$200-300

AOV
Jun 26

60+

Retailers
Tracked

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Craft Beverages Annual Online Revenue and Growth

Craft Beverages's aggregate online sales across tracked retailers amounted to $1.03B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$1.03B

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Craft Beverages monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 14% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Craft Beverages

BY REVENUE

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Craft Beverages revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

58%

Mobile

42%

Craft Beverages performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 60+

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Craft Beverages traffic channels

Identify the top traffic channels driving growth across Craft Beverages retailers, and see how channel performance has shifted over time.

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Craft Beverages Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Craft Beverages retailers, with performance tracked over time.

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Craft Beverages top markets

Explore the key markets for Craft Beverages — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Craft Beverages retailer rankings

See how retailers rank within Craft Beverages and worldwide by revenue, traffic and growth.

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