GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to March 2026 across Menards, Ace Hardware, Lowe's, and Amazon, Zircon maintained an average product price of $27.07. Menards led as the top retailer for Zircon with a 31.3% revenue share, closely followed by Ace Hardware at 30.0%, showing a notably balanced distribution between the two. Lowe's captured 23.0% of revenue share, while Amazon trailed at just 14.9%, suggesting Zircon's strength lies more in traditional hardware retail channels. Over the quarter, the brand experienced an overall revenue decline of 8.3%, accompanied by a 6.4% decrease in average price. This pricing and revenue trend may signal increased competitive pressure or promotional activity within Zircon's core product categories.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 8% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Zircon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Zircon.
