GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Menards, Home Depot, and Amazon, YARDDOG demonstrates a highly concentrated retail footprint with Menards commanding 88.5% of the brand's total revenue share. The brand's average product price sits at $17.69, reflecting a modest 1.6% decrease over the tracked period. Notably, YARDDOG experienced strong overall revenue growth of 28.3% during this timeframe, signaling increasing consumer demand. Home Depot accounts for 9.1% of revenue share while Amazon trails at just 2.3%, underscoring the brand's heavy reliance on a single dominant retail partner. This lopsided distribution presents both a strength in channel loyalty and a potential vulnerability should Menards' performance shift.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 28% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for YARDDOG on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for YARDDOG.
BY REVENUE
YARDDOG sells 11% online and 89% offline. Online runs through 2 retailers; offline through 1. Online share has moved from 23% in Jan to 16% in May.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
