YARDDOG

YARDDOG Market Overview

According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Menards, The Home Depot, and Amazon, YARDDOG generates the vast majority of its revenue through a single retail partner, with menards.com accounting for 87.7% of year-to-date sales. Homedepot.com and Amazon trail well behind at 7.3% and 5.0% respectively, underscoring a concentration risk that leaves the brand heavily dependent on one account. Average product price sits at $17.93 across the tracked period, though the most recent month reached $19.22, a 7.2% month-over-month increase and an 8.0% rise overall. Revenue grew 5.5% across the May-to-July timeseries window, even as the latest month slipped 7.0% versus the prior month. The brand, operated under trademarks owned by privately held Willient, LLC, appears to be trading modest volume softness for stronger pricing.