GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, XEROX generated the majority of its revenue through Newegg, which accounted for 56.3% of total revenue share from January to May 2026, followed by Office Depot at 22.8% and Amazon at 19.3% across tracked retailers. The brand's average product price stood at $70.90 during this period, though its average price trend showed a significant 44.0% increase over the observed timeframe. XEROX also demonstrated strong sales momentum, with overall revenue growing 42.6% during the tracked months. Notably, Newegg's top-selling XEROX products commanded substantially higher price points, with listings reaching up to $4,966.47, compared to Amazon where the highest-priced product averaged $479.99. This pricing disparity across retailers suggests XEROX maintains a diversified distribution strategy, leveraging different channels for different product tiers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 43% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 44% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for XEROX on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for XEROX.
BY REVENUE
XEROX sells 77% online and 23% offline. Online runs through 3 retailers; offline through 1.
Online
77%
23%
Offline
Online channels
77%
Offline channels
23%
BY REVIEW COUNT
Across 11K ratings on 4 retailers, XEROX averages 4.1★. Most reviews sit on products in the 4.0–4.2★ range.
BRAND AVERAGE
4.1
/ 5
From 11K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
