Home/Insights/Brands/NeenahProduct Intelligence - 2026 YTD USA

Neenah

400K+

Products Sold, Jan to Jun 2026

700+

# Offline Stores

$18.21

Avg. Price

4.7

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Neenah Market Overview

According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Office Depot, and Newegg, Neenah — a brand of Mativ Holdings (NYSE: MATV) — carried an average product price of $18.26, with pricing edging up 2.8% over the period. Amazon dominated Neenah's in-store distribution with a commanding 71.6% revenue share, followed by Office Depot at 26.5% and Newegg trailing at just 1.9%. Revenue softened notably in the tracked timeseries window of April 1 to June 30, 2026, declining 11.3% over that stretch and falling 17.4% month-over-month at its steepest point. This concentration means Neenah's performance remains heavily reliant on a single channel, leaving it exposed to shifts in Amazon dynamics. The combination of rising prices against falling revenue may point to demand sensitivity worth monitoring in upcoming quarters.

Revenue Share by Channel
Data covers Amazon, Office Depot, Newegg

Neenah's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 11% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Neenah's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 3% from Apr to Jun.

Average price

Absolute values in $

Start benchmarking for free

Neenah's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Neenah on Amazon.

Amazon

Categories by revenue share

Distribution in %

Neenah's channels

REVENUE SHARE

Revenue distribution across tracked channels for Neenah.

Channels by revenue share

Distribution in %

Neenah's online vs offline revenue split

BY REVENUE

Neenah sells 74% online and 26% offline. Online runs through 2 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

74%

26%

Offline

Online channels

74%

Amazon.com
Newegg.com

Offline channels

26%

Office Depot stores

Neenah's customer ratings

BY REVIEW COUNT

Across 682K ratings on 3 channels, Neenah averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 682K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Neenah

BY REVENUE

Amazon
Amazon
#1Neenah Cardstock, 8.5" x 11", 90 lb/163 gsm, White, 94 Brightness, 300 Sheets (91437)

$14.85

Price

$1.88M

Revenue

#2Neenah Premium Cardstock, 8.5" x 11", 65 lb/176 gsm, Bright White, 250 Sheets (91904)

$14.77

Price

$499K

Revenue

#3Neenah White Index, Heavyweight Cardstock, 300 Sheets, 110 lb/199 gsm, 94 Brightness, 8.5" x 11" - MORE SHEETS! (91635)

$20.76

Price

$437K

Revenue

#4Neenah Exact Index Cardstock, 8.5" x 11", 110 lb/199 gsm, White, 94 Brightness, 2000 Sheets (40411)

$146.70

Price

$316K

Revenue

#5Astrobrights Color Paper, 8.5” x 11”, 24 lb/89 gsm,"Spectrum" 25-Color Assortment, 150 Sheets (80933-01)

$8.19

Price

$238K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved