GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to June 30, 2026, WHOOP—a privately held company with no public stock ticker—generated the vast majority of its revenue through a single channel, with Amazon accounting for 99.2% of year-to-date sales. Grips Intelligence data shows the brand's overall revenue grew 12.3% across the tracked period, alongside a 7.0% rise in average selling price to roughly $184.01. In the most recent quarter (April 1 to June 30, 2026), momentum continued as revenue climbed 9.7% versus the prior month. The average price reached $186.04, up 4.7% month-over-month, according to Grips Intelligence. This concentration on one channel, paired with consistent pricing gains, underscores a pricing-led growth trajectory heading into the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for WHOOP on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for WHOOP.
BY REVIEW COUNT
Across 49K ratings on 1 channel, WHOOP averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 49K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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