Raptic

Raptic Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 shows Raptic, a brand of the privately held U.S. company X-Doria Group, generating 100% of its tracked revenue through a single retail channel, Best Buy. That concentration leaves the brand's performance tightly coupled to one retailer's shelf space and promotional cadence. The average product price sits at $30.06 year to date, while the most recent monthly reading came in higher at $31.68, up 2.4% month over month and 3.9% across the May through July window. Revenue, however, moved in the opposite direction, slipping 9.2% over the same three-month stretch and finishing the latest month essentially flat at down 0.1%. The pattern suggests pricing gains have not been enough to offset softening unit movement at the register.