GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, Raptic generated nearly all of its tracked revenue through Best Buy, which accounted for 99.1% of the brand's retail share. The brand's average product price stood at $27.94 during the period, with pricing trending upward by 19.4% over the observed timeframe. Despite rising prices, Raptic experienced a notable revenue decline of 19.7% over the tracked months, suggesting potential volume pressure. Best Buy's overwhelming dominance as Raptic's retail partner highlights a highly concentrated distribution strategy worth monitoring. These insights position Raptic as a niche brand with significant single-retailer dependency in the current competitive landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 20% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 19% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Raptic on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Raptic.