GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Lowe's, Ace Hardware, Menards and Amazon from January 1 to September 30, 2026, Wells Lamont — an autonomous subsidiary of Marmon Holdings, itself wholly owned by Berkshire Hathaway (NYSE: BRK.B) — maintained an average product price of $11.82. Distribution is notably balanced at the top, with Lowe's accounting for 34.2% of year-to-date revenue and Ace Hardware close behind at 33.4%. Menards (16.5%) and Amazon (15.9%) split the remainder almost evenly, leaving no single retailer with outsized leverage over the brand's performance. Revenue trended down over the July–September window, falling 9.1% overall and 4.9% in the most recent month. Pricing moved in the opposite direction, climbing 4.5% across the period to $12.88, suggesting unit softness rather than discounting pressure drove the revenue decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Wells Lamont on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Wells Lamont.
BY REVENUE
Wells Lamont sells 21% online and 79% offline. Online runs through 2 channels; offline through 3.
Online
21%
79%
Offline
Online channels
21%
Offline channels
79%
BY REVIEW COUNT
Across 970K ratings on 4 channels, Wells Lamont averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 970K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
