According to in-store data from Grips Intelligence, Mud generated an average product price of $3.99 across tracked retailers between January and April 2026. The brand's revenue is heavily concentrated at Menards, which accounts for 83.1% of total revenue share, while Lowe's represents the remaining 16.9%. Notably, Mud experienced an impressive 1,280.8% revenue growth over the tracked period, signaling rapidly expanding retail presence. Average pricing has seen a significant decline of 34.8% over the same window, suggesting an aggressive value-driven strategy to capture market share. These dynamics position Mud as a fast-growing brand worth monitoring across the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 1281% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 35% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Mud on Lowe's.
REVENUE SHARE
Revenue distribution across tracked retailers for Mud.
BY REVENUE