GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Waterpik's revenue is almost entirely concentrated on Amazon, which accounts for 99.1% of its retail share. The brand's average product price stands at $70.68, with a notable 15.3% increase in average price observed over the tracked period. Despite this upward pricing trend, Waterpik experienced a 3.8% decline in overall revenue during the same timeframe. The Waterpik Aquarius Water Flosser Professional (WP-660) leads the product lineup at an average price of $89.08, followed closely by the Cordless Advanced (WP-560) at $87.06. This combination of rising prices and softening revenue suggests Waterpik may be navigating a period of price-driven demand sensitivity across its portfolio.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 4% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 15% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Waterpik on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Waterpik.
BY REVIEW COUNT
Across 6.1M ratings on 1 retailer, Waterpik averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 6.1M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$89.08
Price
$14M
Revenue
$87.06
Price
$8.6M
Revenue
$49.99
Price
$5.7M
Revenue
$82.75
Price
$5.4M
Revenue
