WallPOPs

WallPOPs Market Overview

According to Grips Intelligence data tracking performance across Home Depot, Lowe's, and Amazon from January to February 2026, WallPOPs maintains a strong retail presence with a notable concentration in home improvement channels. Home Depot dominates as the brand's primary revenue driver, commanding 74.4% of total revenue share, followed by Lowe's at 22.9%, while Amazon accounts for just 2.7%. The brand's average product price sits at $22.76, though pricing has seen a significant downward trend, declining 20.9% over the tracked period. Despite the pricing pressure, WallPOPs' overwhelming reliance on Home Depot and Lowe's — together representing over 97% of revenue — signals a deeply entrenched position in the home improvement retail segment. This heavy brick-and-mortar retailer skew, paired with minimal Amazon presence, suggests potential untapped opportunity in the broader e-commerce marketplace.