GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering Home Depot, Amazon and Lowe's between January 1 and July 31, 2026 shows Roommates revenue declining 14.8% over the period, including an 8.8% drop in the most recent month. Channel distribution is unusually balanced, with homedepot.com contributing 39.6% of year-to-date revenue, Amazon 30.6% and lowes.com 29.7%, leaving no single retailer dominant. Pricing has also softened, with the average product price at $23.26 year-to-date and the latest month at $22.97 — down 5.3% month-over-month and 2.3% across the tracked window. Assortment mix explains much of that gap between retailers: top Amazon items sit in the $10.94–$20.13 range, while leading Lowe's listings run from $23.98 to $41.26. Together, the falling price and revenue trends suggest promotional pressure rather than a channel-specific shift.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Roommates on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Roommates.
BY REVIEW COUNT
Across 881K ratings on 3 channels, Roommates averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 881K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$20.13
Price
$102K
Revenue
$17.97
Price
$93K
Revenue
$13.90
Price
$70K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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