GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence data shows that Boutique generated a widely distributed in-store footprint across major home-improvement retailers between January 1 and June 30, 2026, tracked across Lowe's, Home Depot, and Amazon. According to Grips Intelligence, Lowe's dominated the mix at 70.9% of revenue share, followed by Home Depot at 21.8% and Amazon at 7.3%. Overall performance softened over the period, with revenue declining 34.8% and falling 39.6% versus the prior month in the most recent stretch. Despite the revenue pressure, Grips Intelligence data indicates the average price climbed 4.3% overall and jumped 22.5% month-over-month to $3.53 in the latest period. These figures underscore a channel-concentrated brand navigating declining sales alongside rising average pricing.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 35% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Boutique on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Boutique.
BY REVENUE
Boutique sells 35% online and 65% offline. Online runs through 3 channels; offline through 1.
Online
35%
65%
Offline
Online channels
35%
Offline channels
65%
BY REVIEW COUNT
Across 12K ratings on 3 channels, Boutique averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 12K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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