GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Boutique generated tracked sales between January 1 and September 30, 2026 across two retail channels, Lowe's and Home Depot. Lowe's dominates the brand's footprint with 76.4% of year-to-date revenue, while Home Depot accounts for the remaining 23.6%, leaving Boutique heavily reliant on a single retail partner. Revenue rose 25.4% over the tracked period, with one month posting a 98.3% month-over-month jump that points to pronounced seasonality or distribution gains. Average selling price sits at $3.82 year-to-date, yet pricing climbed 531.4% across the period and reached $59.60 in one month, a 192.0% monthly increase that suggests a meaningful shift in assortment mix. Taken together, the data shows a brand with concentrated channel exposure but clear momentum in both volume and realized price.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 25% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 531% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Boutique on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Boutique.
BY REVENUE
Boutique sells 38% online and 62% offline. Online runs through 2 channels; offline through 1. Online share has moved from 24% in May to 56% in Sep.
Online
38%
62%
Offline
Online channels
38%
Offline channels
62%
BY REVIEW COUNT
Across 1.17K ratings on 2 channels, Boutique averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 1.17K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1.57
Price
$17K
Revenue
$9.32
Price
$13K
Revenue
$1.32
Price
$11K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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