GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence tracking Amazon, Lowe's, Home Depot, and Ace Hardware from January 1 to June 30, 2026, Roman's revenue grew 16.3% over the period. Amazon dominated the brand's sales mix, capturing a 75.3% revenue share, followed by lowes.com at 20.6%, while homedepot.com and acehardware.com trailed at 2.8% and 1.3% respectively. The average product price rose 16.2% across the period, reaching $19.82 in the most recent month—a 13.3% month-over-month increase—against a period-wide average of $18.26. Notably, in the most recent month tracked, revenue dipped 1.8% versus the prior month even as pricing climbed. Together, these Grips Intelligence figures point to a channel mix heavily concentrated on Amazon alongside a steady upward trajectory in average selling price.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 16% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Roman on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Roman.
BY REVENUE
Roman sells 83% online and 17% offline. Online runs through 3 channels; offline through 2.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 218K ratings on 4 channels, Roman averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 218K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$13.48
Price
$43K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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